Disney Archives | World Branding Forum

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Disney and Girl Up run #DreamBigPrincess which features 21 aspiring filmmakers from 13 countries and 20 female leaders of industry. Disney has launched a global video series...

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Branding Featured

Disney Invests in Employees with Education Programme

Olivia Pearce

September 12, 2018September 25, 2018

Disney Aspire is the most comprehensive programme of its kind, offering hourly employees a wide array of disciplines and diplomas—with tuition paid upfront Disney Chairman...

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Advertising Featured News

ASICS and Disney Team Up to Get Families Moving

Joshua Hughes

May 31, 2018

Release of Disney·Pixar Incredibles 2 will launch ASICS mission to encourage families toward healthier lifestyles Sport performance brand, ASICS, has unveiled a global partnership with global...

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Advertising Featured News

Renault Joins Forces with “Solo: A Star Wars Story” in Pan-European Campaign

Joshua Hughes

April 12, 2018May 8, 2018

Fans from 25 Countries Have the Chance to Participate in Pan-European Campaign by Renault Renault is teaming up with "Solo: A Star Wars Story" to...

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Featured Marketing News

Travelzoo and Disney Offer Exclusive Live View of Christmastime Parade

Anisha Kapoor

December 13, 2017December 14, 2017

'Tis the Season to Celebrate With Travelzoo and Disney on Facebook Live Travelzoo, a global publisher of exclusive offers and experiences for members, will broadcast...

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Featured Marketing News

PPG’s COMEX Brand Creates 30 Murals to Celebrate “Coco”

Anisha Kapoor

November 22, 2017November 25, 2017

More than 90 liters of paint were used to create imaginative Comex murals that cover more than 317 square meters PPG’s Comex brand today unveiled...

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Featured Marketing News

CINEMOOD Brings Popular Disney Content to Its Smart Projector

Anisha Kapoor

November 17, 2017November 21, 2017

Just in time for Holiday gift-giving, CINEMOOD is bringing Disney's popular characters and quality content to the 3-in-1 Magic Cinema smart mini-projector. The brand is...

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Campaigns Featured Marketing News

Disney #DreamBigPrincess Photo Campaign Exhibited at UN HQ in New York

Anisha Kapoor

November 9, 2017

#DreamBigPrincess photos shared on social media generated 1 million likes and shares in just 5 days, enabling a US $1 million/£760k donation from Disney to...

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Campaigns Featured Marketing News

Campbell’s Collaborates with Lucasfilm and Disney

Anisha Kapoor

October 6, 2017October 6, 2017

The new labels of the Campbell's Limited-Edition Star Wars soups feature characters from Star Wars: The Last Jedi Campbell Soup Company has collaborated with Disney and...

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Featured Marketing News

Disney Store Opens Second Outlet in Shanghai

Olivia Pearce

September 1, 2017September 5, 2017

The new store offers unique mix of locally and internationally designed products Disney Store has opened the doors of its newest store at the HKRI...

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Advertising Featured News

Disney Launches Campaign Around #DreamBigPrincess

Joshua Hughes

August 16, 2017August 17, 2017

Disney runs photography push to support its #DreamBigPrincess initiative, which celebrates the stories of girls and women worldwide. Disney has unveiled a photographic campaign in...

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Featured Marketing News

Miami Children’s Museum Opening Brand New Exhibit

Thomas Ng

April 25, 2017April 26, 2017

Brand New Museum Exhibit Based on Disney Series The Lion Guard Miami Children's Museum first traveling museum exhibit will be based on Disney Junior's hit...