Creative Archives | World Branding Forum

July 22, 2016July 22, 2016

Renato Fernandez has been named ECD on the account, while Doug Menezes has been elevated to Creative Director at TBWA in LA. TBWA has introduced...

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Finn Partners Expands with Greenfield Belser Takeover

July 15, 2016July 15, 2016

With the move, Finn Partners enhances its capabilities in brand strategy, digital design, web technologies, and content marketing. Global public relations network, Finn Partners, has acquired...

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Featured Industry News

Cannes Lions Presents Day Four and Lions Innovation

June 22, 2016June 22, 2016

Creative Effectiveness, Design, Outdoor, PR, Product Design, and Digital Craft winners were named, and the Lions Innovation started at Cannes Lions. The third awards show...

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IAA Activates Global Leadership for Two Terms

June 22, 2016June 22, 2016

The team will represent the International Advertising Association (IAA) from the first term beginning in 2016 and the second ending in 2018. During its recent Board...

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Featured Industry News

Cannes Lions Unveils Winners for Five Categories

Deborah Joy Peter

June 21, 2016June 21, 2016

The Cannes Lions for Direct, Glass, Print & Publishing, Promo & Activation, and Radio have been presented to the respective winners. Cannes Lions has revealed...

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McCann Names John Mescall Global Creative Council President

June 21, 2016June 21, 2016

The move expands Mescall’s role at McCann and will see him marshal creative resources across all of the group’s regions and disciplines. McCann Worldgroup has...

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RKCR/Y&R Names Jonathan Burley to CCO Role

June 20, 2016June 20, 2016

The newly hired Jonathan Burley steps into said capacity from CHI & Partners where he previously led creative output for the past six years. RKCR/Y&R has...

Read Time:1 Minute, 33 Second

Featured Marketing News Videos

California Milk Processor Board Goes Junior on Got Milk?

Deborah Joy Peter

June 17, 2016July 5, 2016

The main aim is to take the impact healthy cooking has on younger generations even further—hence the title Jr Got Milk, Chef, got milk? The...

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Industry News

Cannes Lions Sees Expansion with 43,101 Entries for 2016

Deborah Joy Peter

June 16, 2016June 21, 2016

In addition to the seven percent increase in submissions, there has been growth in 18 of the 24 Lions, according to Cannes Lions. At the...

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Featured Industry News

TBWA Appoints Erik Vervroegen to Creative Dual Role

June 15, 2016June 16, 2016

Vervroegen's comeback to TBWA celebrates his appointment as ECD for TBWA\Chiat\Day and Global Head of Art for TBWA\Worldwide. TBWA has hired Erik Vervroegen (pictured) as Executive...

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Cannes Lions Reveals #SeeItBeIt Class of 2016