Coty Archives | World Branding Forum

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MDC Partners: Napier responsible for leading multi-agency integrations and innovations for network clients MDC Partners Inc announced that it has hired Nate Napier as Managing...

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Rimmel and Rita Ora Tackle Beauty Cyberbullying

Deborah Joy Peter

October 24, 2018October 24, 2018

Rimmel and Cybersmile have partnered over a campaign addressing beauty cyberbullying. Rita Ora, as brand ambassador, leads the push. Rimmel has introduced an initiative to combat...

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Campaigns Featured News

Calvin Klein Fragrances Announces New Faces of Calvin Klein Women

Olivia Pearce

July 17, 2018

Calvin Klein Women marks first fragrance from Raf Simons for the fashion house Calvin Klein, a wholly owned subsidiary of PVH Corp, and Calvin Klein...

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Campaigns Featured Marketing News

Coty Brand Sally Hansen Launches Shetopia Platform

Anisha Kapoor

October 5, 2017October 5, 2017

Sally Hansen Video Campaign Features Women in Power and Promotes Self-Made Beauty Coty brand, Sally Hansen, is launching its first ever global brand campaign with the...

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Featured Marketing News

Wella Renews Style Focus with Christian Wood Deal

Deborah Joy Peter

July 21, 2017July 22, 2017

Wella has named Christian Wood its celebrity stylist ambassador; his unique lens and elite clientele will help propel the brand forward. Wella Professionals has named...

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Branding Featured News

Wella Adds Colour to Global Brand with Sophie Turner

Anisha Kapoor

June 21, 2017June 21, 2017

Coty has named Sophie Turner ambassador for Wella Professionals. She will represent the brand in global campaigns and debuts from July. Coty has named Sophie...