CNN Archives | World Branding Forum

Read Time:5 Minute, 47 Second

Consumers remember brands for their memorable brand logos and catchy jingles or songs, but another way is with a distinctive, custom typeface. What is the...

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AccorHotels to Tap Millions with Great Big Story

Joshua Hughes

November 30, 2018November 30, 2018

AccorHotels partners with Great Big Story to introduce its premium travellers to the makers of fine architecture, art, music, and culture. AccorHotels has partnered with...

Read Time:2 Minute, 27 Second

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MSR Communications Generates Buzz with New Adult Novelty Client

Anisha Kapoor

June 13, 2018

MSR Communications was recognised with three coveted industry awards for its ingenuity and impactful results MSR Communications, an independent public relations and social marketing firm...

Read Time:1 Minute, 32 Second

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Costa Rica Entices Travellers with Choice Campaign

Deborah Joy Peter

June 6, 2017June 6, 2017

The Costa Rica Tourism Board has rolled out a new campaign with the United Nations World Tourism Organization and CNN in five markets. The Costa...