Campaigns Archives | World Branding Forum

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The latest #BecauseSneakers installation by Foot Locker celebrates the sneaker community and the brand’s hot lineup of product drops. Foot Locker has announced the continuation...

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Campaigns Featured News Videos

Björn Borg and Robyn Blend Modern with Retro

Deborah Joy Peter

February 18, 2019February 18, 2019

Björn Borg, the sportswear brand of Swedish origin, has partnered with singer and recording artiste, Robyn, over its exclusive RBN collection. Swedish sportswear brand, Björn...

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Subaru of America Welcomes 2019 Forester

Joshua Hughes

February 15, 2019February 15, 2019

Subaru of America has rolled out the newest version of its Forester with an advertising campaign featuring three creative spots for television. Subaru of America...

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Campaigns Featured News

L’Occitane Inspires Women with #NoFilterNeeded

Anisha Kapoor

February 15, 2019February 15, 2019

Beauty brand, L'Occitane en Provence, has rolled out a push targeting its American consumers and launched a new line of creams with SPF. Skincare and...

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Campaigns Featured News Videos

Horford Stars in Built with Chocolate Milk

Olivia Pearce

February 14, 2019February 14, 2019

The latest effort produced via the Milk Processor Education Program, Built with Chocolate Milk, will star basketball professional, Al Horford. A campaign by the Milk...

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Hennessy and Ridley Scott Elevate Seven Notes

Joshua Hughes

February 13, 2019February 20, 2019

Cognac heavyweight, Hennessy, partnered with renowned filmmaker, Ridley Scott, to create its latest film which offers a riveting narrative. Hennessy has released a short film...

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Campaigns Featured News Videos

The Bahamas Inspires Travel with Lenny Kravitz

Deborah Joy Peter

February 13, 2019February 20, 2019

Lenny Kravitz and The Bahamas Ministry of Tourism & Aviation have launched a tourism-inspired push inviting travellers to the archipelago. The Bahamas Ministry of Tourism...

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Campaigns Featured News Videos

Clayton Runs Campaign to Draw Home Buyers

Deborah Joy Peter

February 12, 2019February 12, 2019

Construction brand, Clayton, has rolled out a push across television to educate Americans on the benefits of off-site home-building. Home builder, Clayton, has released a...

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5W Public Relations Grows Parenting Division

Anisha Kapoor

February 12, 2019February 12, 2019

5W Public Relations has moved to grow its parenting business with the inclusion of a dedicated team and specialised client solutions. 5W Public Relations has...

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Branding Featured News Videos

Butterfinger Tweaks Recipe for Better Flavour

Olivia Pearce

February 11, 2019February 11, 2019

Butterfinger has launched a promotional push to introduce its revised snack bar offering concocted from a new and improved recipe. Butterfinger has rolled out a...

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Campaigns Featured News Videos

Jockey Adopts Bubba Watson into Brand Family

Deborah Joy Peter

February 11, 2019February 11, 2019

Jockey has added Bubba and Angie Watson to its talent lineup, with the duo and their kids starring in a fresh phase of an existing...

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British Airways Celebrates Centenary with Love

Joshua Hughes

February 11, 2019February 11, 2019

British Airways is commemorating its hundredth-year anniversary with a brand campaign starring some of the biggest names in Britain. With British Airways celebrating its centenary,...