Campaigns Archives | World Branding Forum

Read Time:1 Minute, 30 Second

For every H&M Home item purchased from 4-18 August 2016, the brand will donate goods to families in need and at-risk children. H&M has rolled...

Read Time:1 Minute, 30 Second

Advertising Campaigns Featured News

I.N.C. Campaign Celebrates Iris Apfel Emojis

Joshua Hughes

August 5, 2016August 5, 2016

The exclusive fall push with Macy’s has launched a corresponding Snaps-designed emoji keyboard inspired by campaign star, Iris Apfel. I.N.C International Concepts, exclusively at Macy’s,...

Read Time:1 Minute, 18 Second

Advertising Featured News Videos

Honda Unleashes the Power of the Ridgeline

Joshua Hughes

August 4, 2016August 4, 2016

Developed by stop-motion artist, PES, to bring to life the model’s innovative features, the Honda campaign is led by a 60-second spot. Honda has launched...

Read Time:1 Minute, 32 Second

Branding Campaigns Featured News Videos

Stella Artois Makes Music to the Sound of Bittersweet

Olivia Pearce

August 4, 2016August 4, 2016

An extension of an ongoing branding campaign, Stella Artois has partnered with The Roots to launch the original song, Bittersweet. Stella Artois has forged a...

Read Time:1 Minute, 30 Second

Featured Marketing News Videos

Kids Foot Locker Hits School with Kyrie Irving

Deborah Joy Peter

August 4, 2016August 4, 2016

In the new spot, the star meets one his biggest fans who is decked out in fresh Nike gear from Kids Foot Locker, and they do...

Read Time:59 Second

Featured Marketing News Videos

Staples Canada Takes Mums Shopping for School

Anisha Kapoor

August 4, 2016August 4, 2016

The promotional campaign by Staples Canada entails a combination of television, radio, digital, and cinema advertising components. Staples Canada has launched an extensive campaign in time...

Read Time:1 Minute, 31 Second

Advertising Featured News Videos

Wild Turkey Inks Deal with Matthew McConaughey

Joshua Hughes

August 2, 2016August 2, 2016

The celebrity spokesperson will serve as chief storyteller for Wild Turkey and its campaigns—both behind and in front of the camera. Wild Turkey has struck...

Read Time:1 Minute, 27 Second

Branding Campaigns Featured News

CenturyLink Secures Denver Broncos’ Brandon Marshall

Olivia Pearce

August 2, 2016August 2, 2016

The athlete is set to appear in local television and radio commercials as well as online, print, and social media promotions for CenturyLink. CenturyLink has...

Read Time:1 Minute, 35 Second

Campaigns Featured News Social Media

Vision Direct Flashes Cool Aid with #ThinkUV

Deborah Joy Peter

August 2, 2016August 2, 2016

Vision Direct has partnered with Fight for Sight to launch #ThinkUV, a push focused on the dangers of and protecting against UV rays. Europe's online...

Read Time:1 Minute, 31 Second

Advertising Featured News Videos

Dodge Debuts ‘Domestic. Not Domesticated.’ Tagline

Joshua Hughes

August 1, 2016August 1, 2016

The new tagline by Dodge and SRT is to be integrated into all communications across multiple platforms and consumer touch points. America’s Dodge and performance...