Campaigns Archives | World Branding Forum

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Head & Shoulders names Sofia Vergara spokesperson for its new 3 Action Formula shampoo which cleanses, protects, and moisturises. Head & Shoulders has named actress,...

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Sprint Creates Car Spot to Address Verizon Bill Woes

Deborah Joy Peter

February 3, 2017February 3, 2017

Sprint has released a new spot titled Car for the Super Bowl broadcast. The advertisement was created by New York agency, Droga5. Sprint has unveiled...

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Toyota Celebrates Hispanic Loyalists with Book Tribute

Thomas Ng

February 3, 2017February 3, 2017

Toyota has launched The Book of Names, a limited-edition hardcover publication celebrating the loyalty and spirit of its Hispanic car owners. As a tribute to...

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Advertising Featured Industry News

The Gunn Report 2016 Reveals the Industry’s Best

Joshua Hughes

February 3, 2017February 3, 2017

The Gunn Report 2016 has been released, with BBDO named the winning network, adam&eveDDB London the Most Awarded Agency, and more. The Gunn Report, the...

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Delta Celebrates Early Risers with New 4 A.M. Spot

Olivia Pearce

February 2, 2017February 2, 2017

Delta Air Lines has created a new advertisement, which captures the grit of its customers and employees in pursuit of new opportunities. Delta has launched...

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Wix Stars Jason Statham in #DisruptiveWorld Campaign

Joshua Hughes

February 2, 2017February 2, 2017

Wix has kick-started its #DisruptiveWorld series starring Gal Gadot and Jason Statham, in conjunction with the brand’s Super Bowl campaign. Cloud-based web development brand, Wix,...

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Bud Light Revives Spuds MacKenzie for the Super Bowl

Deborah Joy Peter

February 2, 2017August 23, 2017

Bud Light has released a second spot from its Famous among Friends push, which stars its advertising icon, Spuds MacKenzie. Bud Light, the official beer of...

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Featured Marketing News

Skechers Welcomes Joe Montana Back as Ambassador

Anisha Kapoor

February 2, 2017February 2, 2017

Skechers has signed Joe Montana, who re-joins the brand’s all-star line-up as ambassador for a worldwide men’s footwear campaign. Skechers has welcomed Hall of Fame...

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Audi Champions Pay Equality with Daughter Spot

Deborah Joy Peter

February 1, 2017February 1, 2017

Striving to #DriveProgress and promote pay equality in the workplace, Audi has returned with a new Super Bowl commercial titled Daughter. Audi has created a...

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Branding Campaigns Featured News Videos

KFC Spices Up Super Bowl with Colonel vs. Colonel

Olivia Pearce

February 1, 2017February 1, 2017

KFC has released its first in-game Super Bowl advertisement, which is set to air during the fourth quarter of the Big Game on 5 February...

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Branding Industry News Videos

Warc Announces “Best Use of Data” Winners

Anisha Kapoor

January 31, 2017

Brooke Bond Red Label India, Destination Canada and Philips China win Golds Warc’s Media Awards jury – a 10-person international panel – have granted three...

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Clive Owen Stars in Campari Red Diaries Campaign

Joshua Hughes

January 26, 2017

Bartenders Serve as Narrators in 12 Short Films that Reveal the Creation of Campari Cocktails Campari unveils its campaign Campari Red Diaries, via the launch...