Campaigns Archives | World Branding Forum

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The Life push by Equinox features a tie-up with fashion’s Nick Knight and a cast starring Ciara, Sergei Polunin, Maria Borges, and more. Global lifestyle...

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Branding Featured News

Covergirl Signs Sangita Patel for Simply Ageless

Olivia Pearce

January 2, 2019January 4, 2019

Covergirl Canada has appointed television personality, Sangita Patel, as the new face of its Simply Ageless Collection, now relaunched. Covergirl Canada has welcomed on board...

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Campaigns Featured News Videos

Phu Nhuan Jewelry Carves True Love in Stone

Deborah Joy Peter

December 31, 2018January 4, 2019

Phu Nhuan Jewelry has partnered with digital marketing agency, Mirum Vietnam, to develop its latest creative push dubbed True Love. Vietnamese jeweller, Phu Nhuan Jewelry,...

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Campaigns Featured News Videos

CarGurus Revs Up with New Brand Campaign

Deborah Joy Peter

December 28, 2018December 28, 2018

CarGurus has put together a third creative campaign targeting its American audience. The push spans television and digital advertising. Online automotive platform, CarGurus, has released...

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Advertising Featured News

Planet Fitness Gets into the Smoove Groove

Joshua Hughes

December 28, 2018December 28, 2018

Planet Fitness has teamed up with J.B. Smoove for a new ad campaign focused on driving membership and empowering people to get healthy. Planet Fitness has...

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Campaigns Featured News Videos

Zift Touts Benefits of App with Campaign

Olivia Pearce

December 27, 2018January 4, 2019

Mobile app service, Zift, has kicked off an advertising campaign across television to educate parents with young children on its advantages. Zift, the mobile app...

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Advertising Featured News Videos

Wisconsin Tourism Push Stars Donald Driver

Joshua Hughes

December 21, 2018December 24, 2018

The Wisconsin Department of Tourism has teamed up with former Green Bay Packers athlete, Donald Driver, for a new marketing effort. The Wisconsin Department of Tourism has...

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Campaigns Featured News Videos

Marc Jacobs Adds Irina Shayk to Beauty Lineup

Olivia Pearce

December 20, 2018December 20, 2018

Marc Jacobs Beauty is scheduled to soon launch its 2019 campaign in Russia, starring Irina Shayk as the newest face of the fashion brand. Marc...

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Featured Marketing News

Jenny Craig Shapes Push Around Real Stories

Anisha Kapoor

December 20, 2018December 20, 2018

Jenny Craig has unveiled its 2019 advertising campaign which features several members and weight loss experts with trues success stories. Jenny Craig has announced its...

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Campaigns Featured News

Atkins Reveals Choose Wisely Starring Rob Lowe

Deborah Joy Peter

December 19, 2018December 20, 2018

Atkins Nutritionals has announced its latest campaign created for the United States which debuts on 31 December and features Rob Lowe. Atkins Nutritionals is kicking...

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Branding Featured News

Kraft Delivers Grilled Cheese to Times Square

Olivia Pearce

December 19, 2018December 19, 2018

Celebrating its American Grilled Cheese classic, Kraft is offering free sandwich deliveries for one day only at Times Square in New York City. In conjunction...

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Design Featured News

LG Signature Flaunts Luxury with Italian Cast

Thomas Ng

December 18, 2018December 18, 2018

LG Signature is running a luxury-themed campaign in Milan starring some of Italy’s most prominent names in fashion and design. LG Signature is extending its...