Branding Archives | World Branding Forum

Tesco commits to cutting prices on dozens more popular products to be introduced in stores over the next two weeks Tesco announced today that it will end...

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FIFA and Snap Team Up for 2018 FIFA World Cup Russia

FIFA and Snap collaborate on branded stickers featuring FIFA icons including Zabivaka, its official mascot FIFA and Snap, a camera company, have teamed up to...

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Advertising Industry

BBDO Worldwide Named Network of the Year for Seventh Time at Cannes

Four Grand Prix Lions in Design, Film, Glass and PR, plus Titanium Lion highlight breadth of creative communications for BBDO At the 2018 Cannes Lions...

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Advertising Industry

Publicis Groupe Clients Champion Creativity in Cannes by Funding Entries

Publicis Groupe Client funding of Cannes Lions entries ensured great work was able to be judged and awarded 2018 has been a year of difference...

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Advertising Industry

Unilever Calls on Creators and Distributors to Eradicate Stereotypes

June 20, 2018June 20, 2018

Multi-million-dollar content partnerships with pop group NOW UNITED and Cartoon Network kick-off new era of industry-leading Unstereotype initiative by Unilever Unilever is calling on content...

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Campaigns Featured News

Herbalife Partners With American Red Cross On #MissingType Campaign

June 13, 2018

Campaign by American Red Cross in partnership with Herbalife to increase awareness for much needed blood donations In its ongoing support of the American Red...

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Shutterstock Launches New Office in Dublin, Ireland

June 13, 2018

The Dublin based Shutterstock office will focus on Engineering and R&D for a global customer base Shutterstock, a global technology company offering high-quality assets, tools...

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IHOP Changes Name to IHOb Debuting Its New Ultimate Steakburgers

June 11, 2018

IHOP, now IHOb, introduces new all-natural Black Angus beef steakburgers in seven delicious flavours Today, IHOP Restaurants announced that it is going by a new...

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Revlon Announces New Global Brand Ambassador Mette Towley

June 8, 2018

Viral "Lemon" video dancer to represent Revlon Live Boldly campaign to celebrate strong, talented and inspirational women Revlon unveiled that Mette Towley, renowned dancer and performance...

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Branding Industry

CHARGE Energy Branding Held for Third Time in Reykjavik

Advertising Industry Public Relations

June 8, 2018

C-level speakers attending CHARGE conference on branding for the energy space, bringing together companies from both sides of the Atlantic, awarding the best Energy Brands in...

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Ogilvy Announces New Organisational Design and New Brand Identity