Brand Ambassadors Archives | World Branding Forum

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Footage intertwined with the current Acura line-up, featuring the next-generation NSX supercar, gives the ad a modern twist. In conjunction with its thirtieth anniversary celebrations,...

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Advertising Featured News Videos

Kellogg’s Tackles Crunch Time with #GetsMeStarted

Joshua Hughes

April 28, 2016April 28, 2016

For the #GetsMeStarted push, the brand has partnered with a line-up of five first-time Team USA Olympic and Paralympic athletes. Kellogg’s has launched its What...

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Branding Campaigns Featured News

Budweiser Brings New Six-Pack to Rio 2016 Olympics

Olivia Pearce

April 27, 2016June 13, 2023

A few athletes will feature in a national Budweiser television spot slated to premiere in June and air during the Rio 2016 Olympics broadcast. Anheuser-Busch...

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Branding Campaigns Featured News Videos

Command Marks 20th Year with MC Hammer Collaboration

Olivia Pearce

April 25, 2016April 25, 2016

Its first celebrity partnership, the Command push aims to empower consumers to put away the toolbox and eliminate wall damage. 3M-owned home decorating solutions provider,...

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Featured Marketing News

Skechers Strikes Men’s Collections Deal with Howie Long

Anisha Kapoor

April 25, 2016April 25, 2016

The new spokesman will appear in a Skechers campaign promoting the footwear brand’s comfortable and stylish men’s collections. Skechers is set to partner with Pro Football...

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Branding Campaigns Featured News

Revlon Names Elaine Irwin Global Ambassador for Almay

Olivia Pearce

April 22, 2016April 22, 2016

The face of Almay Age Essentials, she will feature in a global multimedia campaign spanning TV, print, in-store, digital, and social platforms. Hypoallergenic and fragrance-free cosmetics...

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Advertising Featured News Videos

Caress Names Kat Graham Ambassador for Forever Collection

Joshua Hughes

April 20, 2016April 20, 2016

The partnership between the artiste and Caress has led to her feature in a current campaign celebrating the Forever Collection line. Unilever-owned Caress has teamed...

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Advertising Featured News

Nissan Ups UEFA Game for Latin America

Joshua Hughes

April 18, 2016April 18, 2016

Two Nissan teams competed: NP300 Frontier in strong defence, X-Trail and Qashqai in the middle, and March in the agile front. Nissan, global automotive partner...

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Branding Featured News

Estée Lauder Inks Global Deal with Victoria Beckham

Olivia Pearce

April 18, 2016

The line launches in September at select retailers worldwide, Victoria Beckham stores, online, and via the Estée Lauder website. Estée Lauder has entered into a partnership...

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Advertising Featured News

Montblanc Clocks in with Hugh Jackman for North America

Joshua Hughes

April 13, 2016April 15, 2016

The role will see the Montblanc Man appearing in forthcoming campaigns, acting as official representative for brand events. Montblanc has unveiled its international ambassadorship programme...

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Branding Campaigns Featured News

Rimmel London Names Delevingne Ambassador

Olivia Pearce

April 13, 2016April 13, 2016

The British star is set to feature in a series of upcoming advertising campaigns for the globally-positioned Rimmel London. Rimmel London has introduced a new...

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Featured Marketing News

Lysol Finds a Hero in Larter as Brand Ambassador

Thomas Ng

April 12, 2016April 12, 2016

The actress has signed on as spokesperson for Lysol Disinfectant Spray and will represent the brand in a nationwide campaign. Lysol, an RB brand, is...