Advertising Archives | World Branding Forum

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Calvin Klein is launching its fall global ad campaign in 22 markets to introduce the fashion brand’s 205W39NYC collection by Raf Simons. Calvin Klein has debuted...

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LG Electronics Partners with HITRECORD for Push

Joshua Hughes

July 21, 2017July 22, 2017

LG Electronics partners with Joseph Gordon-Levitt and HITRECORD once more over an effort designed to celebrate the creative process. LG Electronics has again teamed up...

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Under Armour Exercises Poetic License in Unlike Any

Joshua Hughes

July 19, 2017July 20, 2017

Under Armour and five spoken word artistes honour female athletes whose achievements are often minimised through gender comparisons. Under Armour has rolled out Unlike Any,...

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Soho Square Names Sumanto Chattopadhyay Chairman

Joshua Hughes

July 18, 2017July 18, 2017

WPP's Soho Square in India has elevated Ogilvy veteran, Sumanto Chattopadhyay, to the dual role of Chairman and Chief Creative Officer. Soho Square has named...

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SodaStream Premieres the Homo-schlepiens Push

Joshua Hughes

July 17, 2017July 18, 2017

SodaStream has rolled out a global effort with television's Mayim Bialik and Kristian Nairn, who star in the creative spot, The Homo-schlepiens. Sparkling water solutions provider, SodaStream, has...

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WPP Reveals Plans for Thjnk Acquisition in Germany

Deborah Joy Peter

July 14, 2017July 14, 2017

WPP will acquire Hamburg-based thjnk, a creative group specialised in advertising, design, and corporate publishing, with offices in six cities. WPP has plans to acquire...

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Clear Eyes Casts Vanessa Williams in Major Push

Joshua Hughes

July 13, 2017July 13, 2017

Clear Eyes has created an ad campaign featuring a digital art gallery, consumer contest, and new TVC starring Vanessa Williams and others. Clear Eyes, the...

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Stuart Weitzman Unlocks New Season with Gigi Hadid

Deborah Joy Peter

July 13, 2017July 13, 2017

Stuart Weitzman transforms look for the brand new season with fresh releases and a push created for the US, Canada, Europe, and Asia. Stuart Weitzman...

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Stoli Keeps the Vodka on Ice for Charlize Theron

Joshua Hughes

July 12, 2017July 14, 2017

For the release Atomic Blonde, Stoli and Universal Pictures have partnered over the push, The Movie. The Vodka. Mix Accordingly. Stoli, the premium vodka brand,...

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Skyn Plays Safe with Places of Intimacy Global Push

Joshua Hughes

July 10, 2017July 10, 2017

Ansell had created an ad campaign around its condom brand, Skyn, with the push slated for six markets including France, Italy, and Brazil. Protection solutions...

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Perrier Adds Sparkle with AKACORLEONE Charm

Joshua Hughes

July 7, 2017July 18, 2017

Perrier is launching its Strawberry and Watermelon sparkling flavours with an AKACORLEONE collaboration and a series of summer events. Sparkling mineral water giant, Perrier, has...

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American Eagle Outfitters Fashions Denim for Fall

Joshua Hughes

July 6, 2017August 14, 2017

American Eagle Outfitters has rolled out its fall campaign which features new talent and a denim line called The New American Jean. American Eagle Outfitters has debuted...