World Branding Forum

Read Time:59 Second

The digital shower by Moen now provides enhanced Amazon Alexa capabilities with Apple Homekit and Google Assistant compatibility. North American faucet brand, Moen, has expanded...

Read Time:1 Minute, 22 Second

Advertising Featured News Videos

Mack Trucks and Steve Moakler Do Born Ready

Joshua Hughes

November 2, 2018November 2, 2018

Mack Trucks has launched the eighth episode from its RoadLife series, Born Ready, featuring country star, Steve Moakler, and his road song. Mack Trucks has...

Read Time:1 Minute, 9 Second

Zynga Unveils Wonka’s World of Candy Game

Thomas Ng

November 2, 2018November 2, 2018

With the release of Wonka’s World of Candy, Zynga introduces players to a whimsical world of imagination and a new hybrid builder game. Zynga has...

Read Time:59 Second

Branding Featured News Videos

Skyn Condoms Raises the Bar with Cocktail Club

Deborah Joy Peter

October 23, 2018October 23, 2018

Skyn has introduced Cocktail Club. The new collection penetrates the market as the first flavoured non-latex offering and features fun profiles. Skyn, the premium condom...

Read Time:1 Minute, 16 Second

Campaigns Featured News Videos

L’Oréal Fixes Hair Dramas with The Roots Family

Deborah Joy Peter

October 16, 2018October 17, 2018

L'Oréal Paris has unveiled a push around its Magic Root Coverup and Root Rescue line-up that entails a web series titled The Roots Family. Building on...

Read Time:1 Minute, 35 Second

Advertising Featured News Videos

Old Spice Sculpts the Scruff with NFL’s Kelces

Joshua Hughes

October 2, 2018October 6, 2018

The new Old Spice push stars NFL’s favourite brothers, Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs. To commemorate...

Read Time:2 Minute, 50 Second

Branding Featured Marketing News

BMW 5 Series Sedan Stars in “Tom Clancy’s Jack Ryan”

Olivia Pearce

August 29, 2018

BMW and Amazon present the BMW 5 Series alongside legendary character Jack Ryan in the spectacular new series on Prime Video It is widely known...

Read Time:1 Minute, 36 Second

Industry Marketing

Wunderman Acquires Leading Commerce Experience Agency, Gorilla Group

Anisha Kapoor

August 10, 2018

Acquisition strengthens Wunderman Commerce's global presence and commerce offering Wunderman, one of the leading global digital agencies and a WPP company, announced that it has acquired...

Read Time:1 Minute, 42 Second

Branding Featured News

Eighty-One Brands Win at the Americas Edition of the World Branding Awards in New York

Olivia Pearce

July 20, 2018July 20, 2018

Global Winners of the World Branding Awards include Amazon, Apple, Coca-Cola, Facebook, Google, McDonald's, Microsoft, Nike, Starbucks, UPS and Visa The Americas Edition of the...

Read Time:3 Minute, 47 Second

Industry Marketing

BrandZ Top 40 Most Valuable Australian Brands Ranking Shows Banks Still Strong

Anisha Kapoor

June 29, 2018July 2, 2018

Globalisation and innovation gap highlights opportunities for growth in BrandZ report Australia’s first-ever BrandZ Top 40 Most Valuable Oz Brands ranking has seen finance brands...

Read Time:3 Minute, 16 Second

Industry Marketing

Tech, Content, and Creativity Drive BrandZ Top 100 Global Brands

Anisha Kapoor

May 29, 2018

The total brand value of the BrandZ Top 100 grew by a record 21% in the last year, adding almost US$750 billion to the ranking,...

Read Time:2 Minute, 36 Second

Industry Marketing

PMX Agency Launches Marketplace E-Commerce Solution

Anisha Kapoor

May 25, 2018

Marketplace e-commerce solution by PMX Agency to help clients navigate increasingly critical marketplace landscape PMX Agency announced that it has launched an expanded Marketplace E-Commerce...