News Archives | World Branding Forum

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Google Cloud has partnered with Flipkart to help the Indian e-commerce company with its cloud strategy. Hoping to improve the customer service and bring in...

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Featured General News

Netflix to release well over 398 new Originals

Olivia Pearce

March 3, 2022June 13, 2023

Netflix is set to release well over the 398 already-publicised originals in 2022, according to Ampere Analysis’ latest data. The streaming platform is already known...

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Featured General News

Fanta Goes Exotic With New Dragon Fruit Flavor

WBF

March 2, 2022

Already known for its bright and bold fruit flavors, Fanta is now leaning towards the more exotic with its latest limited-time-only option. The new “Fanta...

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Featured General News

Unilever’s £5bn plan to build its own health brands

Joshua Hughes

February 28, 2022June 13, 2023

Consumer goods giant Unilever has drawn up an ambitious £5 billion plan to develop its own range of health and beauty brands. Unilever's chief executive,...

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Advertising Featured General News

Introducing the all new Nitro Pepsi

Olivia Pearce

February 24, 2022

Nitro Pepsi is "softer than a soft drink" according to the brand release. Pepsi is breaking ground with the first ever nitrogen-infused cola to hit...

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Featured General News

Netflix begins search for new UK film-makers

WBF

February 23, 2022June 13, 2023

Netflix is conducting a search for the next director, producer or writer with a bright idea. Meaning for a film-maker in the UK, there will...

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Campaigns Featured General News

Heinz unveils interactive campaign against child hunger

Joshua Hughes

February 22, 2022

Heinz has revealed their plans to feed the disadvantaged children of the United Kingdom through their new interactive campaign which draws awareness to how children’s...

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Featured General News

Fortescue buys Williams F1 battery arm

Joshua Hughes

January 24, 2022

Fortescue Metals is a West Australian company recognised for their industry-leading development of infrastructure and mining assets. Fortescue is set to purchase the UK-based Williams...

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Featured General News

Channel 5 to report record profits for 2021

WBF

January 12, 2022

Channel 5 has said it expects its profits for last year to be the biggest since the broadcaster launched almost a quarter of a century...

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Featured General News

Sainsbury’s plan to boost pay

Olivia Pearce

January 10, 2022January 10, 2022

Sainsbury’s will increase its basic rate from £9.50 to £10 an hour for staff across its supermarkets and Argos stores from 6 March. Sainsbury's boss...

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Featured General News

Apple becomes first firm to hit $3tn market value

Joshua Hughes

January 5, 2022June 13, 2023

The firm Apple’s share price has risen by around 5,800% since co-founder and former chief executive Steve Jobs unveiled the first iPhone in 2007. Apple...