News Archives | World Branding Forum

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The launch of “Open Like Never Before” marks Coca-Cola's return to the commercial airwaves in EMEA following a seven-month global advertising pause Coca-Cola, a multi-time winner...

Read Time:1 Minute, 34 Second

Campaigns Featured News

Nike releases its third film, “You Can’t Stop Us”, for its global campaign

Olivia Pearce

August 7, 2020

Nike's campaign features a collective of everyday and elite athletes, including Megan Rapinoe, LeBron James, Naomi Osaka, Eliud Kipchoge, Caster Semenya, Cristiano Ronaldo, Giannis Antetokounmpo,...

Read Time:2 Minute, 13 Second

Advertising Campaigns Featured News

Peroni Nastro Azzuro invites UK to embrace the Italian spirit

Olivia Pearce

August 7, 2020

Peroni Nastro Azzurro's 'Walk With Us' global ad campaign reflects the heart of Italian culture as doors to UK pubs, bars and restaurants begin to...

Read Time:3 Minute, 24 Second

Campaigns Featured News

John Lewis rolls out a new progressive engagement programme

Olivia Pearce

August 6, 2020August 6, 2020

John Lewis & Partners offers its 'Better Jobs' programme to all UK suppliers to help create more rewarding jobs for the people who make its...

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Campaigns Featured News

Gillette Venus launches its ‘Skinclusive Summer Line’ on Animal Crossing

Eliza Jane

August 6, 2020

The Skinclusive Summer Line by Gillette Venus brings 250+ diverse skin representations to life in Animal Crossing, enabling players to ‘put their skin in the...

Read Time:2 Minute, 36 Second

Branding Featured News

Purina achieves its company’s 2020 goal of zero waste for disposal

Eliza Jane

August 6, 2020

100 per cent of Purina US pet care factories and Headquarters now zero waste for disposal Purina's robust portfolio of pet care products for dogs...

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Branding Design Featured News

Fabletics teams up with Madelaine Petsch in its latest activewear collection

Olivia Pearce

August 6, 2020

Fabletics partners with Riverdale star Madelaine Petsch for the brand's most fashion-forward collaboration yet Fabletics, an activewear brand, is thrilled to team up with Madelaine...

Read Time:2 Minute, 56 Second

Branding Featured Marketing News Technology

Klarna launches a followable Wish lists feature for its consumers

Thomas Ng

August 5, 2020

Klarna’s Wish list feature allows users to save and add products they want from any online store, as well as set up price-drop alerts for...

Read Time:2 Minute, 13 Second

Advertising Campaigns Featured News

OLIO launches ‘It Feels Good to Share’ campaign to combat food waste

Eliza Jane

August 5, 2020

OLIO's campaign aims to make the most of the sense of community many have felt during the pandemic and aims to show how easy it...

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Advertising Branding Featured News

Coca-Cola introduces its first sip of Coca-Cola with Coffee

Olivia Pearce

August 5, 2020

Coca-Cola With Coffee is the latest output of the company’s “lift and shift” strategy to scale successful beverage innovations from market to market via an...

Read Time:1 Minute, 24 Second

Industry News

5WPR announces the addition of its HR Technology Speciality Division

Anisha Kapoor

August 4, 2020

After seeing an increase in clients in the space, 5WPR creates a speciality sub-practice within the agency to focus on HR tech client's unique needs...