Industry Archives | World Branding Forum

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2017 Masters of Creativity client brief revealed The Cannes Lions International Festival of Creativity had made public the new initiatives in 2017 to support young creatives to...

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Industry Technology

iRobot begins Japan Operation

Thomas Ng

April 11, 2017

Former Bose executive Hajime Hikino named President and Representative Executive Officer iRobot Corp., a leader in consumer robots has closed the acquisition of the iRobot-related...

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Advertising Industry Technology

Greg Peters to Become Netflix Chief Product Officer in July

Thomas Ng

April 10, 2017April 11, 2017

He will take over the role from Neil Hunt Greg Peters most recently has led international development efforts from the Netflix office in Tokyo since 2015....

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Advertising Industry

Geometry Global promotes Sarah Todd to global role

Joshua Hughes

April 7, 2017

Geometry Global announces two major appointments Sarah Todd, currently CEO Geometry Global UK, steps up to assume global responsibilities as Global Client Leader and Head...

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Advertising Industry

Lions Innovation announces 2017 Juries

Joshua Hughes

April 7, 2017April 13, 2017

First speakers revealed, bringing live demonstrations of the latest innovations on stage Lions Innovation, the specialist two-day event taking place as part of the Cannes...

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Advertising Featured Industry News

MedTech Expo returns to Lions Health

Joshua Hughes

April 6, 2017April 7, 2017

Expo returns for a second year to showcase the most innovative companies in medical technology from around the world Areas of focus in this future-facing...

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Advertising Industry

Cannes Lions honours David Droga with the Lion of St. Mark

Joshua Hughes

April 3, 2017

Founder & Creative Chairman of Droga5, will be honoured with the Lion of St. Mark award at this year’s Festival David Droga is one of...

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Branding Featured Industry

58% of Brand Lovers Hoard their Favourite Brands

Olivia Pearce

March 31, 2017

Loved food brands significantly more likely to lead consumers to buy more, pay more and talk more about the brand New research in the US...

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Advertising Industry

Cannes Lions confirms 2017 Lions Health Juries

Joshua Hughes

March 31, 2017March 31, 2017

21 jury members set to judge the Pharma Lions and the Health & Wellness Lions awards at this year’s Cannes Lions Cannes Lions has announced...

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Industry Marketing

The Hershey Company and TPN Win Coveted Gold Shopper Marketing Effie

Joshua Hughes

March 30, 2017

Dynamic-retail marketing agency TPN earned a Gold Shopper Marketing Effie with long-time client partner The Hershey Company The Effie was awarded at the Path to...

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Industry Public Relations

PRWeek U.S. Names Weber Shandwick Agency of the Year

Anisha Kapoor

March 20, 2017

Chief Reputation Strategist Leslie Gaines-Ross Awarded Outstanding Agency Professional Weber Shandwick, one of the world's leading global communications and engagement firms, was named 2017 Large...

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Industry

WPP to Acquire Majority Stake in Bruketa&Zinic OM

Joshua Hughes

March 17, 2017

Adriatic's Leading Creative Agency Will Become Part of Grey Group WPP, the world's largest communications services group, has agreed to acquire a majority stake in...