Industry Archives | World Branding Forum

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Global Leader in Digital Retail Media Announces New Chief Executive Officer Triad Retail Media has named Sherry Smith as its new Chief Executive Officer. She...

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Industry

Interbrand Reports Best Brands of 2017

Olivia Pearce

September 26, 2017September 26, 2017

Apple and Google Hold the Top Two Spots, while Ferrari, Netflix and Salesforce.com Enter the Interbrand Report Interbrand has named Apple, Google, and Microsoft as...

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Industry Marketing

McCann Worldgroup Wins Big at Latin American Effie Awards

Nathaniel Mark

September 25, 2017

McCann Worldgroup won a total of 21 awards—4 Golds, 6 Silvers and 11 Bronzes, plus 14 finalists, from 6 agencies in 8 different markets across...

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Industry Marketing News Social Media

Forever21 and H&M Conquer Fast-Fashion Social Media

Anisha Kapoor

September 22, 2017September 22, 2017

New Research Identifies Winning and Losing Strategies for Brands on Social Media and Across the Web H&M and Forever21 are the most successful social media...

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Industry Technology

Immersion: Hossam Bahlool Appointed Marketing VP

Anisha Kapoor

September 22, 2017September 22, 2017

Bahlool’s expertise augments Immersion’s strength in mobile, social, and automotive industries Immersion Corporation, the leading developer and licensor of touch feedback technology, today announced the...

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Advertising Industry

Wunderman Takes Majority Stake in Pierry

Anisha Kapoor

September 21, 2017

Wunderman Takes Majority Stake in Salesforce-focused Consultancy Pierry WPP announces that its wholly owned global digital agency Wunderman has acquired a majority stake in Pierry,...

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Advertising Industry

Pandora Launches Video Plus for All Advertisers

Joshua Hughes

September 20, 2017

New Ad Product Unlocks Valuable Features for Listeners and Delivers Authentic Attention to Brands Pandora has announced that Video Plus is now available to all...

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Advertising Industry

Stephan Pretorius is Wunderman’s New UK Group CEO

Anisha Kapoor

September 19, 2017

New role created to support a more integrated offering for clients and growth in the business Wunderman, a WPP company and leading global digital agency,...

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Industry Public Relations

Finn Partners Acquires ABI Marketing Public Relations

Anisha Kapoor

September 18, 2017September 18, 2017

Specialist Industrial Marketing PR firm adds to Finn Partners offices in NY, Asia and Europe Global marketing and communications firm, Finn Partners, today announced it...

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Featured Industry Marketing

JNA Awards 2017 applauds industry trailblazers

Joshua Hughes

September 15, 2017

One of the most prestigious international awards in the jewellery industry, the sixth annual JNA Awards was held in Hong Kong JNA Awards 2017 successfully...

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Advertising Industry

TBWA\Chiat\Day New York Taps Chris Beresford-Hill As Chief Creative Officer

Olivia Pearce

September 15, 2017

TBWA\Chiat\Day New York has hired Chris Beresford-Hill as Chief Creative Officer Beresford-Hill, who joins from sister Omincom agency BBDO New York, will assume creative leadership...

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Branding Featured Industry

India’s Top Brands Grew 21% in a Year

Joshua Hughes

September 14, 2017September 14, 2017

Auto sector grows 23% by successfully meeting consumers' diverse, changing aspirations and budgets India's most valuable brands have increased their brand value by 21% to...