Marketing Archives | World Branding Forum

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The Fiji Airways Premier Lounge is a first-of-its-kind for the region complete with a number of special features including chef-inspired menus, baristas, luxury spa, nanny...

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Featured Marketing News

British Airways Gears Up for Christmas Getaway

Anisha Kapoor

December 14, 2017February 5, 2018

Dedicated Christmas channel on British Airways' in-flight entertainment system called ‘Festive Cheer’ showing a number of classic Christmas films British Airways is gearing up for...

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Industry Marketing

Four Golds for Ogilvy China at Campaign Asia 2017 Greater China Awards

Anisha Kapoor

December 14, 2017December 15, 2017

Campaign Asia announced the winners of the Agency of the Year 2017 Greater China Awards in Shanghai; Ogilvy China Bags Four Golds Ogilvy China took...

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Featured Marketing News

Travelzoo and Disney Offer Exclusive Live View of Christmastime Parade

Anisha Kapoor

December 13, 2017December 14, 2017

'Tis the Season to Celebrate With Travelzoo and Disney on Facebook Live Travelzoo, a global publisher of exclusive offers and experiences for members, will broadcast...

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Industry Marketing

IDG Communications Names New President for US and International Companies

Anisha Kapoor

December 13, 2017December 14, 2017

Charles Lee as President, U.S. and York von Heimburg as President, International for IDG Communications International Data Group announced that Charles Lee will assume the role...

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Advertising Industry Marketing

CMPB Shifts Entire Advertising Portfolio to GALLEGOS United

Anisha Kapoor

December 12, 2017December 13, 2017

The California Milk Processor Board announced that they are consolidating advertising efforts to GALLEGOS United GALLEGOS United has been an incumbent agency for the last...

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Featured Marketing News

L’Oréal Paris Celebrates Women of Worth Creating Positive Changes

Anisha Kapoor

December 11, 2017December 11, 2017

Shandra Woworuntu Named 2017 National Honouree and Gretchen Holt Witt Honoured as the 2017 Karen T. Fondu Impact Award Winner at the L'Oréal Paris Women of...

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Featured Marketing News

Faurecia Implements Gerber’s AccuMark Software in Global Design Centres

Anisha Kapoor

December 11, 2017December 12, 2017

AccuMark Software to Allow Faurecia to More Effectively, Efficiently, and Precisely Design and Manufacture Goods Faurecia, a global automotive equipment supplier implements Gerber Technology's AccuMark...

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Featured Marketing News

AGC and Kinestral Technologies Announced Halio Joint Venture

Anisha Kapoor

December 8, 2017December 9, 2017

The joint ventures were formed to meet worldwide demand of Halio Smart-Tinting Glass Technology AGC Asahi Glass, a global manufacturer of glass, chemicals, and high-tech...

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Industry Marketing

Ogilvy & Mather Singapore named Digital Agency of the Year

Anisha Kapoor

December 4, 2017December 4, 2017

The awards follow Ogilvy & Mather's big wins at the recent London International Awards when the agency scooped 12 Statues including 6 Gold Ogilvy &...

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Branding Featured Marketing News

Hennessy Celebrates The Holidays With The X.O Odyssey Experience

Olivia Pearce

December 4, 2017May 8, 2018

Consumers Invited to "Engrave, Explore and Gift" with Hennessy X.O for the Holidays Hennessy, a globally loved Cognac, announced the opening of The X.O Odyssey...

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Branding Featured Marketing News

Vivo Releases Special Edition Smartphone for 2018 FIFA Worldcup

Olivia Pearce

December 1, 2017June 13, 2023

Vivo announced its expansion plan into new markets including Taiwan, Singapore and Russia in October As an official FIFA World Cup Sponsor, Vivo, a young...