Marketing Archives | World Branding Forum

Industry Marketing Technology

February 14, 2018

Long-Time leader at Ogilvy UK & EMEA, Frohlich Has Been at the Helm of the Fully-Integrated WPP British Airways (IAG) Team Ogilvy Group UK announces...

Read Time:1 Minute, 21 Second

Meredith Partners with Google on Its New AMP Stories Launch

February 13, 2018

PEOPLE Is First Meredith Brand to Launch on AMP Stories Meredith Corporation announced today that it is among the beta publishers launching AMP Stories, which...

Read Time:1 Minute, 27 Second

Cobra Electronics Partners with NASCAR’s Bubba Wallace

Industry Marketing Technology

February 13, 2018

Bubba Wallace to Serve as Brand Ambassador for Cobra Line of Mobile Electronics Cobra Electronics, a leading designer and marketer of award-winning automotive, mobile and...

Read Time:2 Minute, 30 Second

Rakuten Marketing CTO Receives Esteemed Service Excellence Award

February 13, 2018February 14, 2018

Dr Richter of Rakuten Marketing Works with IAB Tech Lab to Stay Ahead of AI Technology Advancements Rakuten Marketing, a leading technology company that enables...

Read Time:2 Minute, 3 Second

Advertising Industry Marketing

GroupM to Acquire Majority Stake in The Glitch in India

February 12, 2018June 13, 2023

WPP, a communications services group, announced that its wholly-owned global media investment group, GroupM, has agreed to acquire a majority stake in The Glitch, a...

Read Time:1 Minute, 50 Second

PepsiCo Brings Personality Pop with New bubly Sparkling Water

February 9, 2018

bubly Comes a Year After Launch of PepsiCo's LIFEWTR PepsiCo announced the launch of bubly, a new product in the sparkling water category. It is a...

Read Time:1 Minute, 25 Second

Industry Marketing

Adobe Appoints Wavemaker to Lead Media Efforts in the US

February 9, 2018

Wavemaker Appointment Brings Together On-and-Offline Media Communications Planning and Buying Across 3 Adobe Core Product Clouds Wavemaker, GroupM’s media, content and technology agency, has been...

Read Time:1 Minute, 15 Second

Peak Unveils 6 National Uniforms for PyeongChang 2018 Winter Olympics

February 8, 2018

Athletes to Feel Energy and Hope with PEAK Uniforms Chinese sportswear brand, PEAK, held a collection release conference on 31 January which unveiled the uniforms of...

Read Time:1 Minute, 48 Second

Hainan Airlines Launches First Ever Mexico to Beijing Service

February 6, 2018

New Route Service to Offer More Convenience to Hainan Airlines Customers Hainan Airlines officially announced last Friday the launch of its first direct flights from Tijuana...

Read Time:1 Minute, 49 Second

Super Bowl Marketing Features Hyundai Hope On Wheels

February 5, 2018February 5, 2018

Sixty Second Super Bowl Commercial Captures Emotional Surprise of Hyundai Owners For the first time ever, Hyundai featured its non-profit organisation, Hyundai Hope On Wheels,...

Read Time:1 Minute, 45 Second

Industry Marketing

BBDO Tops The Drum’s Big Won Rankings