Featured Archives | World Branding Forum

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NESCAFÉ's "Make Your Moment Matter" campaign encourages people to celebrate life moments that we often take for granted and to take the time to enjoy...

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Campaigns Featured News

ASICS pursues 100% renewable energy with RE100

Olivia Pearce

September 24, 2020September 24, 2020

ASICS aims to achieve a goal of reducing greenhouse gas emissions at business locations by 38% from 2015 levels by 2030 ASICS is pleased to...

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Campaigns Design Featured News

DIESEL presents its Fall 2020 campaign, “Unforgettable Denim”

Eliza Jane

September 24, 2020

DIESEL commemorates the plans that had to be put on hold through personalising leather tags on denim DIESEL announces the launch of its brand's Fall...

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Design Featured News

IKEA explores Zandra Rhodes vibrant style and patterns in a home context

Olivia Pearce

September 24, 2020

IKEA launches KARISMATISK, a collaboration with Zandra Rhodes to add fun, energy and drama to your home Together with Zandra Rhodes, the British pattern and...

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Branding Featured News

Mars Food announces UNCLE BEN’S brand name change

Anisha Kapoor

September 23, 2020

Mars Food's announcement signals the brand's ambition to create a more inclusive future whilst maintaining its commitment to producing the world's best rice Mars Food...

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Branding Featured News

Alicia Keys unveils her new lifestyle brand with e.l.f. Beauty

Olivia Pearce

September 23, 2020September 23, 2020

Alicia Keys lifestyle brand, Keys Soulcare aims to share the soul of self-care and skincare through content, conversation, and community On the heels of releasing...

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Branding Featured News

Grolsch Premium Pilsner returns to the UK with a new brand identity

Eliza Jane

September 23, 2020

Grolsch is back as a 4% beer - answering a need from UK consumers for a product that delivers great refreshment at a slightly lower...

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Campaigns Featured News Technology

Google and Unilever teams up to fight deforestation with cloud computing

Thomas Ng

September 23, 2020

Google is building a more holistic view of the forests, water cycles, and biodiversity that intersect Unilever's supply chain thus raising sustainable sourcing standards for suppliers...

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Design Featured News

Reebok and Illumination presents “Minions: The Rise Of Gru” Collection

Olivia Pearce

September 23, 2020

the Minions x Reebok collection injects inspiration directly from the forthcoming film that chronicles the untold story of one 12-year-old’s dream to become the world’s...

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Campaigns Featured News

Saks Fifth Avenue launches “Register to Vote at Saks”

Olivia Pearce

September 23, 2020

In partnership with HeadCount and Vote.org, Saks Fifth Avenue is utilising its platform to foster voter accessibility and rights by providing a seamless experience to...

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MullenLowe Singapore develops a comprehensive digital ecosystem

Thomas Ng

September 22, 2020September 22, 2020

MullenLowe Singapore's innovative ecosystem enables the National Gallery Singapore to build connections with art audiences wherever they are, aligned to its vision to make art...

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Campaigns Featured News

BAND-AID supports frontline heroes for its 100th anniversary

Olivia Pearce

September 22, 2020

BAND-AID Brand is making a US$100k donation to CARE and encouraging consumers to send CARE Packages to support frontline heroes and caregivers around the world...