Featured Archives | World Branding Forum

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Brand is Official Beauty Partner Marking its second decade as the official Cannes beauty partner, L’Oréal Paris inaugurates its free Outdoor Cinema to celebrate women in...

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Featured Marketing News

Fragrance Du Bois expands its global presence

Olivia Pearce

May 18, 2017May 19, 2017

Celebrates opening of its first in-store boutique in London Having established a positive symbiosis and working relationship with the House of Jovoy in Paris, Fragrance...

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Featured Marketing News

Apple plans laptop upgrades to rival Microsoft

Thomas Ng

May 17, 2017May 19, 2017

New Laptops Line Up in June 2017 Apple Inc. plans to circulate an update to its laptop lineup at an annual conference for app developers in...

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Campaigns Featured News Videos

Racing brand campaign heralds new Honda models

Thomas Ng

May 17, 2017May 19, 2017

Civic Type R and Si Models Make Television Debut "Racing at Heart," a new brand campaign linking Honda's incredibly diverse, high performance motorsports programme to...

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Branding Featured News

Coke supports World Health Organization’s sugar limit

Olivia Pearce

May 17, 2017May 19, 2017

The Company Will Reduce Sugar In Approximately 500 Drinks Coca-Cola is supporting the World Health Organization (WHO)’s recommendation that people should curb added sugars to 10% of...

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Featured Marketing News

Volvo and Google to develop connected cars solutions

Thomas Ng

May 16, 2017May 19, 2017

Popular Android Apps Will Offer Connected and Predictive Services In and Around the Car Both companies will collaborate to develop the next generation of its...

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Featured Marketing News

Siam Piwat maintains position as the “Icon of Innovative Lifestyle”

Olivia Pearce

May 16, 2017May 19, 2017

The Exploratorium wins World Retail Awards 2017 for Store Design of the Year Owner and operator of the world renowned retail destinations such as Siam...

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Campaigns Featured Marketing

Forever 21 features Khalid in 2017 summer digital campaign

Olivia Pearce

May 16, 2017

Artist is the New Face for #F21XMUSIC Platform The brand has confirmed the collaboration between the artist Khalid with their Forever 21 Men's Summer collection and #F21XMUSIC. With...

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Branding Featured News

Gloria Carter and eBay team up for charity

Olivia Pearce

May 15, 2017

Sweepstakes to Win a VIP Day and Bid on Unforgettable Experiences and Memorabilia This graduation season, eBay for Charity is partnering with Gloria Carter, co-founder...

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Featured Marketing News

7UP has partnered with Trisha

Olivia Pearce

May 15, 2017May 17, 2017

The Country and Culinary Star Creates Delicious Recipes with the Versatile Beverage 7UP is excited to publicise its partnership with Trisha Yearwood, the three time...

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Campaigns Featured News

Kiehl’s and Art Production Fund present Seated Ballerina

Olivia Pearce

May 15, 2017May 15, 2017

Public Art Installation To Raise Awareness of Children Safety The 45 feet high inflatable nylon sculpture will be hosted by Tishman Speyer at Rockefeller Centre...

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Featured Marketing News

Porsche Crosses the One Millionth 911 Model Milestone

Thomas Ng

May 12, 2017

Zuffenhausen Celebrates the Original Sports Car and Design Icon In Zuffenhausen, Germany, the one millionth model rolled off the production line, a Carrera S in...