Featured Archives | World Branding Forum

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Marc Jacobs Beauty is scheduled to soon launch its 2019 campaign in Russia, starring Irina Shayk as the newest face of the fashion brand. Marc...

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Featured Marketing News

Jenny Craig Shapes Push Around Real Stories

Anisha Kapoor

December 20, 2018December 20, 2018

Jenny Craig has unveiled its 2019 advertising campaign which features several members and weight loss experts with trues success stories. Jenny Craig has announced its...

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Branding Featured News

Aeroflot Presents Shalaika Sniffer Dogs

Deborah Joy Peter

December 20, 2018December 20, 2018

Aeroflot newly unveiled its canine unit at an official event. The service comprises the Shalaika hybrid bred exclusively for the Russian airline. Aeroflot has registered...

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Advertising Featured News

Grey New York Names Bernardo Romero ECD

Joshua Hughes

December 20, 2018December 20, 2018

Joining from Area 23, Bernardo Romero enters Grey New York as Executive Creative Director to serve in its health-related business. Grey New York has welcomed...

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Campaigns Featured News

Atkins Reveals Choose Wisely Starring Rob Lowe

Deborah Joy Peter

December 19, 2018December 20, 2018

Atkins Nutritionals has announced its latest campaign created for the United States which debuts on 31 December and features Rob Lowe. Atkins Nutritionals is kicking...

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Branding Featured News

Kraft Delivers Grilled Cheese to Times Square

Olivia Pearce

December 19, 2018December 19, 2018

Celebrating its American Grilled Cheese classic, Kraft is offering free sandwich deliveries for one day only at Times Square in New York City. In conjunction...

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Featured Marketing News

Apple Leisure Group Grows Presence in Europe

Anisha Kapoor

December 19, 2018December 19, 2018

In line with its expansion plans for Europe, Apple Leisure Group has inked an agreement to acquire Alua Hotels & Resorts in Spain. Apple Leisure...

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Advertising Featured News

Essence Takes on Media Duties for India’s Airtel

Joshua Hughes

December 19, 2018December 19, 2018

Essence has been awarded the integrated media remit of Indian telco, Airtel, with the appointment set to take effect on 1 January 2019. Essence has...

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Featured Marketing News Videos

Princess Cruises Celebrates Otis Redding Classic

Anisha Kapoor

December 18, 2018December 19, 2018

Princess Cruises has partnered with Playing for Change and the Otis Redding Foundation for the golden jubilee of (Sittin’ On) The Dock of the Bay....

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Design Featured News

LG Signature Flaunts Luxury with Italian Cast

Thomas Ng

December 18, 2018December 18, 2018

LG Signature is running a luxury-themed campaign in Milan starring some of Italy’s most prominent names in fashion and design. LG Signature is extending its...

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Branding Featured News

Leica Honours Ralph Gibson with LA Showcase

Olivia Pearce

December 18, 2018December 18, 2018

Leica is paying tribute to renowned photography, Ralph Gibson, with his Digital Color exhibition scheduled for roll-out in January 2019. Leica is celebrating renowned photographer,...

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Campaigns Featured News Videos

Krispy Kreme Saves the Gingerbread People

Deborah Joy Peter

December 18, 2018December 18, 2018

In conjunction with the holiday season, Krispy Kreme is treating fans to its Gingerbread Glazed Doughnuts from now until the eve of Christmas. Krispy Kreme...