Featured Archives | World Branding Forum

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Ab InBev launches Eclipse to advance climate action, circular packaging, water stewardship and smart agriculture – at pace and at scale AB InBev is determined...

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TikTok launches a challenge to support young people in lockdown

Olivia Pearce

June 12, 2020

TikTok partners Partnership for Young London in their latest #WhatMattersMost challenge to better understand young people's experience during lockdown and give them a voice For...

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Asics study finds the world has fallen in love with running amid pandemic

Olivia Pearce

June 11, 2020

Asics announces the start of a series of initiatives aimed at helping the world run – both during the COVID-19 pandemic and beyond Amidst the...

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Campaigns Featured News

Miracle Flights partners Torgoen to commemorate 35 years of service

Olivia Pearce

June 11, 2020

Torgoen takes flight on a campaign with Miracle Flights to help more children reach the life-changing medical treatment they need Since 1985, Miracle Flights has...

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Campaigns Featured News

Unilever and Uber partnership drives confidence as lockdown eases

Olivia Pearce

June 11, 2020

As parts of the world start to loosen their lockdowns, a new Unilever x Uber partnership is helping people get back on the move safely...

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Lexus initiates global programme to encourage viewer participation

Eliza Jane

June 10, 2020

Lexus partners with UK based origami artist Coco Sato for its first instalment The Lexus Creates initiative is a new content series from the luxury...

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Branding Featured News

1-800-Flowers.com announces collaboration with Jason Wu

Olivia Pearce

June 10, 2020

1-800-Flowers.com, a floral and gifting brand, announced it has collaborated with global design talent, Jason Wu, to release an exclusive assortment of modern and elegant...

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Branding Featured News

Nike releases statement on commitment to the Black Community

Olivia Pearce

June 9, 2020

Nike announces a US$40 million commitment over the next four years to support the Black community Footwear manufacturing company and multi-time winner of the World...

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Advertising Branding Design Featured News

Election Vodka, inspired by the highly-anticipated US presidential race

Joshua Hughes

June 9, 2020June 9, 2020

The Election Vodka is a limited edition American-made spirit launched with zero promises whatsoever of improving anyone's life or how the rest of the year...

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Advertising Branding Featured News

Cole Haan enters the athletic performance footwear space

Joshua Hughes

June 9, 2020

Cole Haan enters the athletic performance footwear space with the launch of ZERØGRAND Outpace Running Shoe and the ZERØGRAND Overtake Running Shoe Cole Haan, the...

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Dune Group announces international partnership with Klarna

Eliza Jane

June 9, 2020

Dune customers shopping online will be able to use Klarna’s popular pay later products in five European markets The Dune Group, one of the most...

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Branding Featured News

Reebok announces partnership with ba&sh on latest collection

Olivia Pearce

June 8, 2020June 8, 2020

Reebok releases Pas De Deux collection with ba&sh to generate positive, creative energy in highlighting the powerful movement of dance Global fitness and lifestyle brand, Reebok...