Branding Archives | World Branding Forum

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Michael Kors leans into the spirit of community for its Watch Hunger Stop 2020 Campaign, entitled 'Food is Love - Share Your Heart' Michael Kors...

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Campaigns Featured News

P&G Professional develops a new cleaning guide for drivers with Lyft

Olivia Pearce

October 5, 2020

P&G Professional's partnership with Lyft provides cleaning and disinfectant products for drivers P&G Professional company, the away-from-home division of Procter & Gamble, has announced a...

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Branding Featured News

Hisense announces global partnership with Fnatic Esports Organisation

Olivia Pearce

October 2, 2020

The two companies will produce a variety of content, including product reviews, video collaborations and social engagement, each featuring Hisense appliances and Fnatic's prominent teams...

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Campaigns Featured News

IKEA sets to remove non-rechargeable alkaline batteries by 2021

Eliza Jane

October 1, 2020June 14, 2023

IKEA wishes to inspire consumers who need to frequently use batteries to make a switch to rechargeable batteries Following furniture brand, IKEA’s commitment to inspire...

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Branding Featured News

Nestlé announces the launch of plant-based Nesquik in Europe

Olivia Pearce

October 1, 2020

The recent launches all underline Nestlé's increased focus on tasty, authentic plant-based food and beverages as consumers look at different ways to enjoy and balance...

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Branding Featured News

Purina launches world-first recyclable flexible pouch for wet pet food

Olivia Pearce

September 30, 2020

Purina is introducing the first mono-material retort pouch in the pet food industry, leading in pet food packaging innovation Purina has launched a first-of-its-kind recyclable...

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Design Featured News

Reebok partners Boston Farm to offer first plant-based performance shoe

Olivia Pearce

September 30, 2020

Reebok joins top seed in industry pursuit to reduce petroleum-based plastics Reebok, fitness company is partnering with Boston-area based Siena Farms, to launch Forever Floatride...

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Branding Design Featured News

Ecosse Sports rebrands as Sportex with help from Designhouse

Olivia Pearce

September 29, 2020

Ecosse Sports rebranding as Sportex complements the company's unique recycling service for old artificial sports surfaces with its name derived from ‘sports’ and ‘texture’ and...

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Campaigns Featured News

Orange and Publicis Conseil gives a second life to old phones

Eliza Jane

September 29, 2020September 29, 2020

Orange raises awareness of the environmental impact of equipment, particularly with mobile phones, which are made of plastic and glass, but also of non-renewable natural...

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Design Featured News

DASANI launches bottle caps made with recycled plastic

Olivia Pearce

September 29, 2020

DASANI's bottle caps' pioneering innovation supports The Coca-Cola Company’s World Without Waste vision to make all packaging fully recyclable by 2025 and to make bottles...

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Campaigns Featured News

Dettol protects the return of cricket in four year global partnership

Olivia Pearce

September 29, 2020September 29, 2020

Dettol helps inspire and reinforce new hygiene behaviour changes in the next generation of Australians, both through community cricket and Dettol’s Healthy Habits school programme...

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Campaigns Featured Marketing News

Duke’s Mayonnaise announces the launch of its new brand campaign

Olivia Pearce

September 29, 2020

The new campaign celebrates Duke's beloved mayo, iconic southern roots, and passionate fan base Duke's Mayonnaise is launching a new brand campaign called, Duke's. It's...