Branding Archives | World Branding Forum

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New feel-good Pepsi commercial depicts a future world where life's most enjoyable, albeit messiest, moments return "The Mess We Miss," the latest creative from Pepsi,...

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Campaigns Featured Marketing News

Michelob ULTRA encourages people to get outdoors and get active, safely

Olivia Pearce

May 14, 2021May 14, 2021

Michelob ULTRA launches 'Beer Run' - a first of its kind programme allowing consumers to trade in their hard-earned miles for beer Michelob ULTRA, the...

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Branding Industry News

Coffee Bean & Tea Leaf company welcomes Sanjiv Razdan to the team

Anisha Kapoor

May 14, 2021May 14, 2021

The Coffee Bean & Tea Leaf company names Sanjiv Razdan President of its Americas and India markets The Coffee Bean & Tea Leaf company, one...

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Advertising Campaigns Featured News

MTN DEW and LeBron James unveil first-ever ad campaign

Joshua Hughes

May 14, 2021

MTN DEW's ad playfully imagines the life of LeBron James if he chose to snooze in the mornings, juxtaposing the alternate reality of the NBA...

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Campaigns Featured News

Nespresso features George Clooney and friends in its latest campaign

Olivia Pearce

May 12, 2021

Nespresso's latest campaign explores how caring for farmers and the environment results in high-quality coffee and can be a catalyst for positive change Nespresso has...

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Campaigns Featured News

New Balance unveils the next chapter in its ‘We Got Now’ campaign

Olivia Pearce

May 11, 2021

The ad shows an intimate look into what drives Team New Balance athletes Global athletic leader, New Balance, has unveiled the next chapter in its...

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Campaigns Featured News

McDonald’s announces its partnership with the Biden Administration

Olivia Pearce

May 11, 2021

McDonald's McCafé cups and McDelivery seal stickers will help raise vaccine awareness this summer As part of the company's ongoing efforts to support communities and...

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Campaigns Featured Marketing News

Miller announces that their launching a seltzer into oblivion

Olivia Pearce

May 10, 2021

The seltzer launch is the first partnership between Miller and agency Mischief @ No Fixed Address On Thursday, 13 May, Miller's MGD will affix cases...

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Campaigns Featured News

Burger King rolls out a green packaging pilot programme

Olivia Pearce

May 10, 2021

Burger King reduces its environmental footprint and expands loop reusables test in partnership with The Coca-Cola Company and Kraft Heinz Burger King is committed to...

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Advertising Campaigns Featured News

ASICS and Novak Djokovic unveils a special collaboration film

Joshua Hughes

May 10, 2021

ASICS and Novak Djokovic are relaying the positive effect of pushing body and mind forward – regardless of the circumstance ASICS and Novak Djokovic have...

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Advertising Campaigns Featured News

Ram Truck and Foo Fighters shines a ‘Spotlight’ on everyday rock stars

Joshua Hughes

May 7, 2021

The ad reinforces the shared values of Ram Truck and Foo Fighters, shining a light on all those who remind us they are built to...

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Campaigns Featured News

RITZ celebrates foster parents this Mother’s and Father’s Day

Olivia Pearce

May 7, 2021

RITZ partners with the National Foster Parent Association to recognise and celebrate foster parents who welcome youth into their families RITZ brand has launched a campaign...