Branding Archives | World Branding Forum

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Toyota fabricates face shields and manufactures vital medical devices for hospitals As a result of the COVID-19 pandemic, Toyota Motor North America, Inc. continues to...

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Campaigns Featured News

UK aid and Unilever launches a global handwashing campaign

Eliza Jane

March 27, 2020

UK government partners Unilever to fund a global programme to urgently tackle the spread of coronavirus The UK aid and Unilever global programme will reach...

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Campaigns Featured News

CDC launches Tips from Former Smokers campaign once again

Eliza Jane

March 27, 2020

A new round of straightforward ads kicks off the ninth year of the CDC Tips From Former Smokers campaign Since 2012, the Centers for Disease...

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Branding Featured News

L’Oreal USA supports America’s COVID-19 relief and recovery

Olivia Pearce

March 27, 2020

The cosmetic company, L'Oreal USA, has announced a multi-faceted initiative to support Americans during the COVID-19 outbreak and recovery. This commitment is made in addition to...

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Campaigns Featured News

Tieks launches Operation #SewTogether for healthcare workers

Olivia Pearce

March 27, 2020

Tieks launches Operation #SewTogether to mobilise the company's resources and millions of fans to produce masks for frontline medical providers Los Angeles-based shoemaker Tieks by...

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Campaigns Featured News

Sport England launches Join The Movement campaign

Eliza Jane

March 26, 2020March 26, 2020

Sport England, a non-departmental public body, has announced a brand-new campaign amidst the coronavirus pandemic (COVID-19) called Join The Movement with the hashtag #StayInWorkOut. The campaign,...

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Campaigns Featured News

Cottonelle campaigns ShareASquare amid panic buying of toilet paper

Eliza Jane

March 26, 2020

Cottonelle announced a commitment of $1 million/£835,465.00 million and one million rolls of Cottonelle to the United Way Worldwide COVID-19 Community Response and Recovery Fund....

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Campaigns Featured Marketing News

KIN The Label accessories launches Pay It Forward campaign

Olivia Pearce

March 26, 2020

KIN designers look to help others whilst they try to keep their business moving KIN The Label accessory designers, Sara Brady and Ashley Cornil, announced that...

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Campaigns Featured News

NHS unveils expanded campaign Help Save Lives, Stay At Home

Olivia Pearce

March 26, 2020

Following the Prime Minister’s televised address at the start of the week, where he announced stricter measures to combat the spread of the coronavirus outbreak,...

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Campaigns Featured News

JanSport launches Unpack That Challenge campaign

Olivia Pearce

March 25, 2020March 25, 2020

JanSport announced plans to donate 10,000 backpacks to World Central Kitchen, a non-profit dedicated to creating smart solutions to hunger and poverty, in response to...

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Branding Featured News

Fiat Chrysler Automobiles to produce face masks for healthcare workers

Olivia Pearce

March 25, 2020

Fiat Chrysler Automobiles (FCA) is stepping in to help those at the front line of the coronavirus pandemic by manufacturing and donating more than 1...

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Branding Featured News

Cadbury Bunny Tryouts finds a winner in a rescue pup

Eliza Jane

March 25, 2020

Lieutenant Dan won over the hearts of America with inspiring story in Cadbury Bunny Tryouts Lieutenant Dan, a two-legged dog who has overcome adversity, has...