Branding Archives | World Branding Forum

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Starbucks makes 250k shirts for their employees to affirm their support against systemic racism Black lives matter and Starbucks is committed to doing their part...

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Campaigns Featured News

Facebook announces Project Protect with Google and Microsoft

Olivia Pearce

June 16, 2020

Facebook announces a plan to combat online child sexual abuse with Google, Microsoft, and 15 other tech companies Child exploitation is a problem across the...

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Branding Featured News

Coca-Cola signs joint statement on circular economy

Olivia Pearce

June 15, 2020

James Quincy reinforces Coca-Cola sustainability commitment by signing a joint statement on circular economy James Quincey, Chairman and CEO of The Coca-Cola Company, has joined...

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Campaigns Featured News

Diesel and Publicis Italy announce the launch of its new film, “Francesca”

Eliza Jane

June 15, 2020

Diesel shows its support for the freedom to do what makes one happy, and the freedom to 100% live one’s individuality Diesel is proud to...

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Campaigns Featured News

Airbnb announces Go Near to support local travel and economic growth

Olivia Pearce

June 12, 2020

Airbnb unveils a new engagement programme and announces its work with local authorities, charitable partners and tourist bodies from around the world Airbnb has announced...

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Branding Featured Marketing News

Diageo partners MullenLowe Profero in latest initiative for Father’s Day

Olivia Pearce

June 12, 2020

Diageo invests in personalisation as part of a three-pronged marketing strategy that includes building excitement amongst existing customers to create loyalty Diageo, a British multinational...

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Campaigns Featured News

TikTok launches a challenge to support young people in lockdown

Olivia Pearce

June 12, 2020

TikTok partners Partnership for Young London in their latest #WhatMattersMost challenge to better understand young people's experience during lockdown and give them a voice For...

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Campaigns Featured News

Miracle Flights partners Torgoen to commemorate 35 years of service

Olivia Pearce

June 11, 2020

Torgoen takes flight on a campaign with Miracle Flights to help more children reach the life-changing medical treatment they need Since 1985, Miracle Flights has...

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Campaigns Featured News

Unilever and Uber partnership drives confidence as lockdown eases

Olivia Pearce

June 11, 2020

As parts of the world start to loosen their lockdowns, a new Unilever x Uber partnership is helping people get back on the move safely...

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Branding Featured News

1-800-Flowers.com announces collaboration with Jason Wu

Olivia Pearce

June 10, 2020

1-800-Flowers.com, a floral and gifting brand, announced it has collaborated with global design talent, Jason Wu, to release an exclusive assortment of modern and elegant...

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Branding Featured News

Nike releases statement on commitment to the Black Community

Olivia Pearce

June 9, 2020

Nike announces a US$40 million commitment over the next four years to support the Black community Footwear manufacturing company and multi-time winner of the World...

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Advertising Branding Design Featured News

Election Vodka, inspired by the highly-anticipated US presidential race

Joshua Hughes

June 9, 2020June 9, 2020

The Election Vodka is a limited edition American-made spirit launched with zero promises whatsoever of improving anyone's life or how the rest of the year...