Design Archives | World Branding Forum

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Ralph Lauren has unveiled Team USA’s Opening Ceremony Parade Uniform and debuted RL COOLING, a state-of-the-art wearable technology Ralph Lauren has unveiled Team USA’s Opening...

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Branding Design Featured News

Coca-Cola Zero Sugar unveils a refreshed taste and look

Joshua Hughes

July 15, 2021

Coca-Cola unveils the most iconic packaging powered by some of the brand's most creative, consumer-centric marketing yet Coca-Cola Zero Sugar is rolling out an even...

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Branding Design Featured News

Unilever reveals world-first paper-based laundry detergent bottle

Olivia Pearce

June 15, 2021

This ground-breaking technology has been developed in partnership with the Pulpex consortium, a collaboration between Unilever, Diageo, Pilot Lite and other industry members Unilever is...

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Design Featured News

Unilever announces plans to introduce recyclable toothpaste tubes

Olivia Pearce

May 24, 2021

Unilever’s oral care brands including Signal, Pepsodent and Closeup have announced plans to convert their entire global toothpaste portfolio to recyclable tubes by 2025 After...

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Branding Design Featured News

Ralph Lauren unveils the Team USA Closing Ceremony Parade Uniform

Olivia Pearce

April 16, 2021

Ralph Lauren worked to use more sustainable materials and manufacturing practices across the Team USA collection Ralph Lauren has unveiled the Team USA Closing Ceremony...

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Design Featured News

Fuller’s London Pride unveils new brand identity for 2021

Joshua Hughes

March 26, 2021March 25, 2021

Fuller's London Pride's new look takes inspiration from its heritage, long-standing traditional brewing methods and craftsmanship Fuller’s London Pride, the flagship beer of Fuller's Griffin...

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Design Featured News

Ralph Lauren Corporation introduces Colour on Demand

Olivia Pearce

March 24, 2021

Ralph Lauren to create the world’s first scalable zero wastewater cotton dyeing system Ralph Lauren Corporation has introduced Colour on Demand, a revolutionary dyeing platform...

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Campaigns Design Featured News

Hershey’s brand to celebrate SHE with change to its iconic chocolate bar

Olivia Pearce

March 8, 2021

To honour all the women and girls out there, Hershey's developed a small batch of 'Celebrate HerSHEy's' bars, highlighting the 'SHE' at the centre of...

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Design Featured News

Lexus Spain unveils the UX Art Car 2021, “Zen Garden,” by Clap Studio

Eliza Jane

February 25, 2021

“Zen Garden,” by Valencia’s Clap Studio, sees the entire bodywork of Lexus’ premium compact crossover covered in a pattern of thousands of paper petals An...

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Design Featured News

Coors Light to bring infinitely recyclable aluminium cups to stadium fans

Joshua Hughes

November 30, 2020

Coors Light and Ball design lightweight aluminium cups so that consumers can enjoy more sustainable options when enjoying their favourite beverages Alcohol brand, Coors Light and...

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Design Featured News

Coca-Cola partners Paboco to develop a 100% paper bottle

Olivia Pearce

November 9, 2020November 9, 2020

The paper bottle concept supports The Coca-Cola Company’s World Without Waste sustainable packaging goal to collect and recycle a bottle or can for every one...

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Design Featured News

LEGO DOTS brings Halloween Hocus Pocus to Animal Crossing

Eliza Jane

October 30, 2020October 30, 2020

LEGO DOTS offers a fun new way to design surfaces and customise for individual self-expression on Animal Crossing Fans of Animal Crossing and LEGO DOTS...