Campaigns Archives | World Branding Forum

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Halsey stars in Magnum spot from LOLA MullenLowe to inspire and encourage others to go after what brings them pleasure Magnum ice cream has announced...

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Campaigns Featured News

Klarna launches the KlarnaSense initiative to stop impulse purchases

Olivia Pearce

July 13, 2020

Klarna encourages consumers to ask themselves "Do I love it? Will I use it? Is it worth it?" before they head to the checkout Klarna,...

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Campaigns Featured News

Pandora joins UNICEF One Love initiative to raise US$1million dollars

Olivia Pearce

July 10, 2020

Members of the Marley family are re-recording the late Bob Marley's iconic anthem One Love in support of UNICEF, set to release on 17 July...

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Campaigns Featured News

Truly Hard Seltzer introduces new “Live Truly” campaign

Olivia Pearce

July 10, 2020

Truly Hard Seltzer, a hard seltzer brand, has announced the launch of its new brand campaign, Live Truly, that will deliver colour, life and energy to hard...

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Campaigns Featured News

Heinz launches Click&Chips campaign to support 100 chip shop owners

Olivia Pearce

July 9, 2020

Heinz is working in partnership with the click and collect app developers, Stampapp, to create an individual app Heinz, a food processing company and multi-time...

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Branding Campaigns Featured News

Tampax partners Amy Schumer to educate people on tampons

Eliza Jane

July 9, 2020July 9, 2020

Tampax 2020 Period Education Survey revealed there is a significant knowledge gap when it comes to periods and tampons Health education entered schools in the...

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Campaigns Featured News

Stella Artois launches a dreamy summer campaign music video

Olivia Pearce

July 9, 2020

Stella Artois features Eva Longoria, Liev Schreiber and Blake Griffin in its latest campaign ad Stella Artois, a Belgian pilsner brand, invites people to savour...

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Advertising Campaigns Featured News

SouthNorte Beer Co. launches its first ad campaign with Gallegos United

Olivia Pearce

July 9, 2020

SouthNorte's 30-second spot in both English and Spanish language versions was created by Gallegos United and produced by Oakleaf Productions and Lean House Media Founded...

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Branding Campaigns Featured News

Puma supports Mercedes-AMG Petronas Formula One against racism

Eliza Jane

July 7, 2020

Sports company Puma proudly supports the statement of its partner the Mercedes-AMG Petronas F1 Team against racism and all forms of discrimination by choosing to...

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Advertising Campaigns Featured News

Activia launches “A to Z” campaign directed to Gen Z and Millennials

Olivia Pearce

July 7, 2020July 7, 2020

The ad unveils Activia's new US tagline, "Your Gut is Where it All Begins. Start with Activia" Activia is launching a new ad campaign titled...

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Advertising Campaigns Featured News

AXE launches its latest ad campaign with MullenLowe London

Olivia Pearce

July 7, 2020

AXE "Smell Ready" campaign was directed by Pensacola through Canada London Bodyspray brand, AXE has launched a new campaign, created by MullenLowe London, which focusses...

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Branding Campaigns Featured News

UK Government partners brands for its latest ad campaign

Olivia Pearce

July 6, 2020

The UK government partners brands including Boots, BT, O2 and Vodafone for ‘Enjoy summer safely’ campaign The UK government has partnered a slew of major...