Campaigns Archives | World Branding Forum

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The Coca-Cola Company commits to preparing the next generation of restaurant leaders for meaningful jobs and careers in the restaurant and foodservice industry The National...

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Campaigns Featured News

Coca-Cola announces partnership with the Social Windows project

Olivia Pearce

August 27, 2020August 27, 2020

The Social Windows initiative is part of the Coca-Cola #OpenLikeNeverBefore creative platform to support hard-hit hotels, cafes and restaurants reopening after a long hiatus Coca-Cola...

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Campaigns Featured News

Mercedes-Benz demonstrates the responsible side of luxury fashion

Eliza Jane

August 27, 2020

Mercedes-Benz partners Danish supermodel Helena Christensen to raise awareness around the importance of wearing mouth-nose-masks to contain the COVID-19 pandemic At Copenhagen Fashion Week SS21,...

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Campaigns Featured News

Vegemite invites its consumers to cover its Happy Little Vegemites jingle

Olivia Pearce

August 26, 2020

In a time when we need to be reminded more than ever of the brighter side of life, Vegemite is putting the call out to...

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Campaigns Featured News

KIND commits to exclusively source almonds from Bee-friendly farms

Olivia Pearce

August 26, 2020August 26, 2020

KIND has recently signed the Ellen MacArthur Foundation's New Plastics Economy Global Commitment, They aspire to reach 100% recyclability, compostability, or reusability across all its...

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Campaigns Featured News

Heineken Africa Foundation commits to fighting COVID-19 in Africa

Eliza Jane

August 26, 2020

The Heineken Africa Foundation commits 5 million euros to support communities to protect themselves in the fight against Covid-19 starting with WaterAid and World Vision...

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Campaigns Featured News

Bulleit Frontier helps bartenders do what they do best in latest campaign

Olivia Pearce

August 25, 2020August 25, 2020

Bulleit announces an initial US$250K commitment over the next year and multiple initiatives to ensure bartenders can keep pouring Right now, thousands of those in...

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Campaigns Featured Marketing News

Soma announces a strong message of inclusivity and comfort

Eliza Jane

August 24, 2020

Soma intimates brand evolves logo and marketing campaign with a new tagline, "It Starts Within" Chico's FAS' intimate apparel brand, Soma announces new brand refresh...

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Campaigns Featured News

Subaru announces a new recycling initiative with TerraCycle

Olivia Pearce

August 21, 2020

Subaru and TerraCycle expand partnership to offer safe recycling solutions for PPE waste Subaru of America, Inc., has announced a new recycling initiative to recycle...

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Branding Campaigns Featured News

Ariana Grande launches R.E.M. in partnership with LUXE Brands

Olivia Pearce

August 20, 2020

Ariana Grande's latest global success in fragrance has been unprecedented with sales upwards of US$500m/£381m since its launch Grammy winner Ariana Grande invites you to...

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Advertising Campaigns Featured News

Oikos Triple Zero celebrates everyday’s small but mighty feats

Olivia Pearce

August 20, 2020

Oikos Triple Zero unveils new 'One Trip' and 'Yogurt Strength' ads, featuring New York Giant Saquon Barkley, that celebrate small but mighty feats of everyday...

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Campaigns Featured News

Fender partners Australia’s Support Act music charity to help musicians

Olivia Pearce

August 19, 2020

Fender hopes to provide much-needed support to Australian musicians, road crew and industry workers who have been impacted by the pandemic Fender Music Australia Pty...