Campaigns Archives | World Branding Forum

Read Time:1 Minute, 59 Second

Rodan + Fields Do Good commitment and impact devoted to empowering underserved youth is brought to life with the launch of its latest campaign Rodan...

Read Time:3 Minute, 18 Second

Campaigns Featured News

Safeguard soap partners Canvas to reach classrooms nationwide

Thomas Ng

October 16, 2020

The Safeguard initiative celebrates Global Handwashing Day with the release of fun and educational curriculum through the market leading-learning management system for schools Procter &...

Read Time:2 Minute, 36 Second

Campaigns Featured News

Budweiser unveils “Be A King” global campaign with Halsey

Eliza Jane

October 15, 2020October 15, 2020

Budweiser's film is inspired by Halsey's spoken word poetry documenting her rise to "Becoming a King" Budweiser brand has announced a partnership with chart-topping, multi-platinum,...

Read Time:1 Minute, 42 Second

Campaigns Featured Marketing News

Alfa Romeo launches its latest campaign with Alexander Skarsgård

Eliza Jane

October 15, 2020October 15, 2020

The campaign showcases the design, performance and control that drivers have in their hands when behind the wheel of an Alfa Romeo Luxury car brand,...

Read Time:2 Minute, 30 Second

Campaigns Featured News

Febreze calls on dog owners to “Say Up to Your Pup”

Olivia Pearce

October 15, 2020

Febreze and Karamo help “pawrents” easily keep homes odour-free and help support North Shore Animal League America Febreze is launching “Say Up to Your Pup,”...

Read Time:2 Minute, 21 Second

Campaigns Featured News

MISSGUIDED partners Models of Diversity in latest campaign

Eliza Jane

October 14, 2020

The diversity of MISSGUIDED's campaign is not only in the range of skin tones and body shapes represented but in the unique stories of each...

Read Time:1 Minute, 57 Second

Campaigns Featured News

Cetaphil expands its partnership with Rachel Brosnahan

Olivia Pearce

October 14, 2020

Brosnahan is the Creative Consultant for Cetaphil's new "Up Close and Sensitive" campaign as well as the face of the sensitive skincare brand Cetaphil, the...

Read Time:3 Minute, 21 Second

Campaigns Featured News

SheaMoisture conveys the essence of Black Women in new campaign

Olivia Pearce

October 13, 2020

SheaMoisture pledges to commit proceeds from products sold as an investment dedicated to helping realise the dreams of Black women entrepreneurs SheaMoisture unveils It Comes...

Read Time:1 Minute, 47 Second

Campaigns Featured News

Samsung UK unveils its 1000 letters of love initiative

Eliza Jane

October 13, 2020

As a company that is committed to connecting people, Samsung is continuing to engage the workforce in providing companionship to those facing hardship, loneliness and...

Read Time:2 Minute, 53 Second

Campaigns Featured Marketing News

Hilton launches its global marketing campaign, “To New Memories”

Olivia Pearce

October 13, 2020October 14, 2020

The spot depicts a series of reconnection moments consumers have been missing, highlighting the new memories waiting to be made with Hilton Hilton has announced...

Read Time:1 Minute, 54 Second

Campaigns Featured News

Dunelm depicts the “universal truths of home” in latest brand campaign

Olivia Pearce

October 12, 2020

“Home, we get it” was created by MullenLowe London, and features a series of vignettes based on real-life stories shared by Dunelm's customers and staff...

Read Time:1 Minute, 43 Second

Campaigns Featured News

Pony Malta and MullenLowe SSP3 launches #SheSpeaks on TikTok

Eliza Jane

October 12, 2020June 13, 2023

ABInBev’s Pony Malta brand and MullenLowe SSP3 use TikTok’s lipsynch feature to encourage girls to find a different sort of role model Pony Malta is...