Campaigns Archives | World Branding Forum

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McDonald's Canda's feel-good campaign is a memorable musical ode to “fry thieves” everywhere McDonald’s Canada announces the launch of its new Steal My Fries ad...

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Advertising Campaigns Featured News

Bombay Sapphire Gin presents its first major summer campaign

Joshua Hughes

August 10, 2021

Bombay Sapphire shows viewers that the perfect gin and tonic goes far beyond being a cocktail – it is an experience for the senses Bombay...

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Advertising Campaigns Featured News

Dodge and Sony Pictures unveils it latest spot, “Life Lessons”

Joshua Hughes

August 6, 2021

Dodge spot features Gary Cole, reprising his role as Reese Bobby, imparting "Life Lessons" using the road as his classroom with son Ricky Bobby and...

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Campaigns Featured News

Maserati unveils an anime and street art-inspired campaign

Eliza Jane

August 5, 2021

MullenLowe Singapore looked to break the rules of traditional automotive marketing, treating it more like a work of art or fashion design MullenLowe Singapore has...

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Campaigns Featured Marketing News

Corona and MullenLowe LA playfully taps into a common cultural challenge

Olivia Pearce

August 4, 2021

Corona celebrated the launch of its Hard Seltzer Limonada with an activation on the Las Vegas Strip, where people were asked to order the product...

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Campaigns Featured News

The Fullon Hotels & Resort Taiwan encourages tourism through cycling

Eliza Jane

August 3, 2021August 3, 2021

The Fullon Hotels & Resorts announces plans to encourage domestic and international tourists to explore the island through the means of cycling As the trend...

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Campaigns Featured News

Olay and Grey Hong Kong redefines the traditional definition of beauty

Eliza Jane

August 2, 2021

Olay features La Mu Yang Zi and famous comedian, Yang Li, to talk candidly about facial anxiety Grey Hong Kong and Olay have released the...

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Campaigns Featured News

American Eagle celebrates the timelessness of jeans and optimism

Olivia Pearce

July 30, 2021July 30, 2021

The American Eagle 'Jeans Forever’ campaign is aimed at getting people excited to show off new styles as they head back into the world together...

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Advertising Campaigns Featured News

Taco Bell unveils its latest spot with Psyop and Deutsch

Joey Gilham

July 27, 2021

In a homage to this year’s Olympics taking place in Tokyo, Japan, the anime-styled commercial depicts the struggle to save Taco Bell Nacho Fries from...

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Campaigns Featured News

The Coca‑Cola Company shows why the Olympic Games are for everyone

Olivia Pearce

July 26, 2021July 26, 2021

The Coca‑Cola Company is the longest continuous sponsor of the IOC, dating back to 1928 The Coca‑Cola Company and the International Olympic Committee (IOC) are...

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Campaigns Featured News

Gerber commits to carbon neutrality for organic products in 2022

Olivia Pearce

July 23, 2021

Gerber has also committed to carbon neutrality across its baby food portfolio by 2035 Gerber, the early childhood nutrition leader, has announced its Climate Forward...