Thinsters Rolls into Shape with Brand Refresh
Mrs. Thinster’s Cookie Thins has undergone a refresh that includes the name change to Thinsters, a redefined focus, and updated packaging.
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Lexus Lifts LC Coupe with Convertible Concept
The Lexus open-top idea marks the future direction of its LC flagship, while the dynamic design positions it as a halo for the entire brand....
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Alden’s Organic Offers Inside Scoop on Flavours
Alden’s Organic will debut a collection of eight new pint flavours in spring, and incorporate its novelty portfolio with sister brand, Julie’s. Ice cream maker,...
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Heineken Excites Fans with Non-Alcoholic Brew
The latest from brand, the Heineken 0.0 variant has debuted in United States as a zero-alcohol malt drink designed for mindful beer lovers. Heineken USA...
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Pepsi Premieres ‘For the Love of It’ Worldwide
Pepsi is releasing its new marketing platform and tagline in over 100 countries and collaborating with music’s Simon Fuller and Now United. Pepsi has debuted...
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Coach Dresses Women in the Colours of Spring
Coach has launched a global advertising campaign to introduce its spring collection of ready-to-wear, footwear, and bags for women. Coach has announced the debut of...
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Superior Preference Picks Three for #OwningIt
Superior Preference Hair Colour has launched a creative push starring television's Courteney Cox, Julianne Moore, and Amber Heard. Superior Preference Hair Colour, under L'Oréal Paris USA, which...
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Upfield Spreads No Drama with Eva Longoria
Upfield has developed a brand campaign for its I Can’t Believe It’s Not Butter product portfolio starring famed American actress, Eva Longoria. Upfield has rolled...
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Covergirl Signs Sangita Patel for Simply Ageless
Covergirl Canada has appointed television personality, Sangita Patel, as the new face of its Simply Ageless Collection, now relaunched. Covergirl Canada has welcomed on board...
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Vuzix Does Augmented Reality with AccuWeather
Vuzix and AccuWeather have forged a deal to bring interactive weather experiences to Blade Smart Glasses wearers across the globe. Smart glasses and augmented reality...
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UFC Lands PokerStars as Official Poker Partner
UFC has added PokerStars to its roster of global sponsors. The brand hops on board as official poker partner of the martial arts organisation. UFC and...
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Zift Touts Benefits of App with Campaign
Mobile app service, Zift, has kicked off an advertising campaign across television to educate parents with young children on its advantages. Zift, the mobile app...