Olivia Pearce, Author at World Branding Forum

Read Time:1 Minute, 59 Second

Rodan + Fields Do Good commitment and impact devoted to empowering underserved youth is brought to life with the launch of its latest campaign Rodan...

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Nestlé pledges to serve ‘Cool Food’ to combat climate change

Olivia Pearce

October 16, 2020

Nestlé will deliver reductions in food-related greenhouse gas emissions through diversifying menus, raising employee awareness about food choices and improving internal understanding of what ingredients...

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Branding Featured News

Mucinex transforms into a holistic & wellness lifestyle brand

Olivia Pearce

October 16, 2020

Mucinex combines art and science to create "Sickwear," an innovative new clothing category that helps you look good and feel better Mucinex, America's #1 doctor...

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Campaigns Featured News

Febreze calls on dog owners to “Say Up to Your Pup”

Olivia Pearce

October 15, 2020

Febreze and Karamo help “pawrents” easily keep homes odour-free and help support North Shore Animal League America Febreze is launching “Say Up to Your Pup,”...

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Design Featured News

Anheuser-Busch announces plan to develop a more sustainable beer can

Olivia Pearce

October 14, 2020June 13, 2023

Anheuser-Busch leverages Rio Tinto's low-carbon aluminium made with renewable hydropower along with recycled content Beer drinkers will soon be able to enjoy their favourite Anheuser-Busch...

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Campaigns Featured News

Cetaphil expands its partnership with Rachel Brosnahan

Olivia Pearce

October 14, 2020

Brosnahan is the Creative Consultant for Cetaphil's new "Up Close and Sensitive" campaign as well as the face of the sensitive skincare brand Cetaphil, the...

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Campaigns Featured News

SheaMoisture conveys the essence of Black Women in new campaign

Olivia Pearce

October 13, 2020

SheaMoisture pledges to commit proceeds from products sold as an investment dedicated to helping realise the dreams of Black women entrepreneurs SheaMoisture unveils It Comes...

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Campaigns Featured Marketing News

Hilton launches its global marketing campaign, “To New Memories”

Olivia Pearce

October 13, 2020October 14, 2020

The spot depicts a series of reconnection moments consumers have been missing, highlighting the new memories waiting to be made with Hilton Hilton has announced...

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Campaigns Featured News

Dunelm depicts the “universal truths of home” in latest brand campaign

Olivia Pearce

October 12, 2020

“Home, we get it” was created by MullenLowe London, and features a series of vignettes based on real-life stories shared by Dunelm's customers and staff...

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Campaigns Featured News

Samsung launches a new washing machine campaign with Max Whitlock

Olivia Pearce

October 12, 2020October 12, 2020

The new scent has been specially created to celebrate the arrival of Samsung’s latest ecobubbleTM washing machine and is presented in bottles which perfectly replicate...

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Featured Marketing News

Macy’s and Klarna announce new five-year partnership

Olivia Pearce

October 9, 2020

In addition to integrating the Klarna Pay in 4 option on macys.com, Macy’s Inc. becomes an investor in Klarna Klarna, the global payments and shopping...

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Design Featured News

PUMA announces partnership with creative director, June Ambrose

Olivia Pearce

October 8, 2020October 8, 2020

The partnership will also transcend product; working closely with June, PUMA will commit to using its platform for social impact, empowering youth and pushing for...