Olivia Pearce, Author at World Branding Forum

Read Time:1 Minute, 49 Second

Waitrose saves millions of capsules from landfill with its home compostable alternative In a supermarket first, Waitrose will start replacing coffee capsules with a home...

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Fuller’s London Pride announced as official beer of The British & Irish Lions

Olivia Pearce

March 29, 2021

The agreement will see Fuller’s London Pride become the Official Beer of The British & Irish Lions continuing the brand’s long-standing relationship with rugby Fuller’s...

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Mars Food announces the launch of its mono polypropylene packaging

Olivia Pearce

March 29, 2021

Mars Food brings its first mono-material microwavable rice pouch to market in the UK Mars Food has announced the launch of the initial roll-out of...

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Branding Featured News

SK-II sets up global film studio division “SK-II STUDIO”

Olivia Pearce

March 26, 2021March 25, 2021

SK-II's studio division and content hub will be dedicated to tackling social pressures impacting women today through the power of film and storytelling Inspired by...

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Campaigns Featured News

KFC partners Meals on Wheels America to feed seniors across America

Olivia Pearce

March 26, 2021March 25, 2021

KFC donates one million pieces of chicken to America's seniors who were disproportionately impacted by COVID-19 Kentucky Fried Chicken is once again donating one million...

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Campaigns Featured News

Agua Zalva and MullenLowe SSP3 launches #ZalvaElPáramo initiative

Olivia Pearce

March 25, 2021June 13, 2023

Agua Zalva's initiative aims to preserve one of the most important water sources in the world This World Water Day, ABInBev’s Agua Zalva and MullenLowe...

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Design Featured News

Ralph Lauren Corporation introduces Colour on Demand

Olivia Pearce

March 24, 2021

Ralph Lauren to create the world’s first scalable zero wastewater cotton dyeing system Ralph Lauren Corporation has introduced Colour on Demand, a revolutionary dyeing platform...

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Campaigns Featured News

PUMA partners Luis Suárez to donate 500 footballs to youth teams

Olivia Pearce

March 23, 2021March 23, 2021

Luis Suárez donates 500 signed PUMA footballs to youth teams following his historic 500 goal landmark Global sports company PUMA has partnered with Uruguay and...

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Campaigns Featured News

Facebook and The Recycling Partnership launches its latest initiative

Olivia Pearce

March 22, 2021March 22, 2021

The national initiative is to provide Americans with real-time, personalised, and hyper-local recycling information through Facebook's Messenger experience In honour of Global Recycling Day, The...

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Campaigns Featured News

Zalando laud’s society’s champions and celebrates their values

Olivia Pearce

March 22, 2021

Zalando's campaign aims to foster a dialogue on diversity and inclusion and women's empowerment Zalando, Europe's online platform for fashion and lifestyle, has launched its...

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Campaigns Featured News

LEGO celebrates self-expression with Billy Porter in its latest campaign

Olivia Pearce

March 18, 2021March 18, 2021

LEGO's second in a new series of four films sees Billy Porter showcase his new red carpet look inspired by self-love, happiness and two children...

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Campaigns Featured Marketing News

Schmidt’s teams up with Megan Rapinoe to launch #MadeForEveryone

Olivia Pearce

March 18, 2021March 18, 2021

Megan is combating F.O.B.O (Fear Of Body Odor) and kicking the competition to the sideline by making the switch to Schmidt's Schmidt's has teamed up...