Olivia Pearce, Author at World Branding Forum

Read Time:2 Minute, 19 Second

Nespresso's latest campaign explores how caring for farmers and the environment results in high-quality coffee and can be a catalyst for positive change Nespresso has...

Read Time:3 Minute, 26 Second

Campaigns Featured News

New Balance unveils the next chapter in its ‘We Got Now’ campaign

Olivia Pearce

May 11, 2021

The ad shows an intimate look into what drives Team New Balance athletes Global athletic leader, New Balance, has unveiled the next chapter in its...

Read Time:2 Minute, 35 Second

Campaigns Featured News

McDonald’s announces its partnership with the Biden Administration

Olivia Pearce

May 11, 2021

McDonald's McCafé cups and McDelivery seal stickers will help raise vaccine awareness this summer As part of the company's ongoing efforts to support communities and...

Read Time:1 Minute, 18 Second

Campaigns Featured Marketing News

Miller announces that their launching a seltzer into oblivion

Olivia Pearce

May 10, 2021

The seltzer launch is the first partnership between Miller and agency Mischief @ No Fixed Address On Thursday, 13 May, Miller's MGD will affix cases...

Read Time:3 Minute, 21 Second

Campaigns Featured News

Burger King rolls out a green packaging pilot programme

Olivia Pearce

May 10, 2021

Burger King reduces its environmental footprint and expands loop reusables test in partnership with The Coca-Cola Company and Kraft Heinz Burger King is committed to...

Read Time:2 Minute, 48 Second

Campaigns Featured News

RITZ celebrates foster parents this Mother’s and Father’s Day

Olivia Pearce

May 7, 2021

RITZ partners with the National Foster Parent Association to recognise and celebrate foster parents who welcome youth into their families RITZ brand has launched a campaign...

Read Time:1 Minute, 41 Second

Campaigns Featured News

Jergens Skincare celebrates all Moms this Mother’s Day

Olivia Pearce

May 6, 2021

Jergens Skincare teamed up with real moms for a new digital campaign with a spotlight on inclusivity In celebration of Mother's Day, Jergens Skincare is...

Read Time:1 Minute, 45 Second

Campaigns Featured News

Lux takes a stand for Olympic gold medalist, Caster Semenya

Olivia Pearce

May 6, 2021

Lux joins forces with South African athlete to campaign against World Athletics’ ban for having natural high-performance testosterone Through Unilever's beauty brand Lux, The company...

Read Time:2 Minute, 10 Second

Campaigns Featured News

Nivea unveils a heart warming Mother’s Day ad campaign

Olivia Pearce

May 5, 2021

Publicis One Touch launches heartfelt spot directed by Hey Baby Films' Sune Sorensen for Nivea Hey Baby Director Sune Sorensen and agency Publicis One Touch...

Read Time:1 Minute, 54 Second

Campaigns Featured Marketing News

Teva partners Polaroid to capture summer adventures

Olivia Pearce

May 4, 2021

Teva's collection is a celebration of creative expression designed to help people capture instant memories Teva, a division of Deckers Brands has announced a summer...

Read Time:5 Minute, 0 Second

Campaigns Featured News

Estrella Damm launches “Lovers”, a sustainability campaign

Olivia Pearce

May 3, 2021May 3, 2021

Estrella Damm partners with Michelin-starred chef Nathan Outlaw in its latest sustainability focused campaign Estrella Damm, the beer of Barcelona, has recently partnered with Celebrity...

Read Time:2 Minute, 45 Second

Campaigns Featured News

John Lewis Partnership to donate to local charities fighting child poverty

Olivia Pearce

April 29, 2021

The John Lewis Partnership is donating over £1m this summer to more than 1,000 local charities and community organisations helping to end child poverty across...