The brand has created hundreds of proprietary PepsiMoji characters to support various themes including food, sports, travel, and music. Pepsi has expanded its global PepsiMoji...
The Sprite roll-out features a marketing campaign which includes radio, out-of-home, and digital content across the brand’s social channels. Coca-Cola’s Sprite has moved to reinstate...
The new CDM unites the offices of New York, Princeton, Montreal, London, Paris, Barcelona, Milan, and Sao Paulo under Barich's lead. Omnicom Health Group has welcomed...
The partnership between the artiste and Caress has led to her feature in a current campaign celebrating the Forever Collection line. Unilever-owned Caress has teamed...
The tie-up joins existing Hyundai deals with the Arizona Cardinals, Houston Texans, Minnesota Vikings, and Pittsburgh Steelers. Coming off a successful Super Bowl campaign in its first year as...
Two Nissan teams competed: NP300 Frontier in strong defence, X-Trail and Qashqai in the middle, and March in the agile front. Nissan, global automotive partner...
The award recognises the impact Samsung technology has had on consumers's lives and shift of its marketing approach to a more consumer-centric strategy. The Cannes Lions...
North Freeway Hyundai will sell and service the Genesis brand and its luxury vehicles, including the newly unveiled G90 and G80 variants. Hyundai Motor America...
The role will see the Montblanc Man appearing in forthcoming campaigns, acting as official representative for brand events. Montblanc has unveiled its international ambassadorship programme...
The advertising push for the brand’s Cracker Barrel Macaroni & Cheese entails television, digital, social, and in-store components. Cracker Barrel, under Kraft Heinz, has rolled...
Gain Theory’s London-based WW COO and EMEA Chief Executive Officer, Manjiry Tamhane has been selected to the Creative Data jury. Cannes Lions Innovation, the specialist event...