Joshua Hughes, Author at World Branding Forum

Read Time:2 Minute, 52 Second

Durex ad by Havas London aims to break the stigma surrounding lubes Durex, one of the world’s top sexual wellbeing brands, has launched a playful,...

Read Time:56 Second

Advertising Featured News

Vitality signs up Johnny Wilkinson in latest campaign

Joshua Hughes

September 23, 2019September 23, 2019

Vitality health insurer have recruited Johnny Wilkinson, the former England rugby player, for their latest campaign to highlight the mental health coverage they offer. The...

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Heineken proves that everybody can become a fan, even if you don’t know the rules

Joshua Hughes

September 20, 2019

Heineken supports the Rugby World Cup which is held in Japan for the first time Heineken, a three-time winner of the World Branding Awards, and...

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Uniqlo prepares its India debut with new #TogetherInLifeWear ad

Joshua Hughes

September 20, 2019

Uniqlo Delhi is store first of three planned stores to open to a whole new market Uniqlo, a self-described innovative fashion brand and three-time regional...

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IKEA Canada introduces the Stuff Monster

Joshua Hughes

September 20, 2019September 20, 2019

IKEA Canada have introduced a new character in its latest advertising campaign - The Stuff Monster. The furniture brand was a two-time global winner of...

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Philadelphia Cream Cheese lets you turn anything into a bagel

Joshua Hughes

September 18, 2019

Philadelphia provides a solution for when you run out of bagels Philadelphia Cream Cheese has come up with a comedic advertisement featuring its limited-time-only Bagel...

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Featured Marketing News

Lego launches ‘Rebuild the world’ campaign

Joshua Hughes

September 18, 2019September 18, 2019

Lego, a global toy brand and five-time winner of the World Branding Awards, has launched their first global marketing campaign in 30 years named 'Rebuild the...

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Heineken says the UEFA Champions League are better watched together

Joshua Hughes

September 17, 2019

Heineken encourages having company whilst watching the UEFA Champions League because football is always #BetterTogether A UEFA Champions League match is football as good as...

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Alzheimer’s Research UK appoints Samuel L Jackson in latest campaign

Joshua Hughes

September 17, 2019September 18, 2019

Alzheimer's Research UK and Samuel L Jackson are working together to tackle the misconception that Alzheimer’s is an inevitable result of old age. The Hollywood...