Eliza Jane, Author at World Branding Forum

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Mucinex's "Back to Normal is Up to You" campaign shines a light on the importance of wearing a mask by creating public art displays in...

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Campaigns Featured News

Pornhub honours International Female Orgasm day in its latest campaign

Eliza Jane

August 13, 2020

To make men care more about female pleasure, Pornhub is offering women everywhere the ability to grant a unique type of certification to their partners...

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Campaigns Featured News

Lifebuoy returns to the UK&I with its latest Bish Bash Bosh campaign

Eliza Jane

August 11, 2020

Lifebuoy raises awareness of the importance of hand hygiene through its above-the-line and in-store activations, as well as supporting behavioural changes across the UK&I with...

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Campaigns Featured News

Dior announces its partnership with UNESCO Global Education Coalition

Eliza Jane

August 10, 2020

Dior is building on the engagement of its Women@Dior educational programme for young female students Maison Christian Dior has recently announced its support for the...

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Campaigns Featured News

Coca-Cola encourages people to be “Open, Like Never Before”

Eliza Jane

August 7, 2020

The launch of “Open Like Never Before” marks Coca-Cola's return to the commercial airwaves in EMEA following a seven-month global advertising pause Coca-Cola, a multi-time winner...

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Campaigns Featured News

Gillette Venus launches its ‘Skinclusive Summer Line’ on Animal Crossing

Eliza Jane

August 6, 2020

The Skinclusive Summer Line by Gillette Venus brings 250+ diverse skin representations to life in Animal Crossing, enabling players to ‘put their skin in the...

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Branding Featured News

Purina achieves its company’s 2020 goal of zero waste for disposal

Eliza Jane

August 6, 2020

100 per cent of Purina US pet care factories and Headquarters now zero waste for disposal Purina's robust portfolio of pet care products for dogs...

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Advertising Campaigns Featured News

OLIO launches ‘It Feels Good to Share’ campaign to combat food waste

Eliza Jane

August 5, 2020

OLIO's campaign aims to make the most of the sense of community many have felt during the pandemic and aims to show how easy it...

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Campaigns Featured Marketing News

Lexus Keeps the Light Alive in the launch of its latest convertible

Eliza Jane

August 4, 2020

Lexus's national marketing campaign launches the first-ever LC 500 Convertible Lexus has unveiled a new marketing campaign to launch its first convertible in almost five...

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Branding Featured Marketing News

Rihanna launches Fenty Skin in partnership with Kendo Brands

Eliza Jane

August 3, 2020

"Fenty Skin is my vision of the new culture of skincare – I wanted to create amazing products that really work, that are easy to...

Read Time:1 Minute, 32 Second

Campaigns Featured Marketing News

Kia Motors introduces it’s latest sedan with a daring triple threat stunt

Eliza Jane

August 3, 2020

Kia Motors drives its latest marketing campaign in a daring stunt performed by professional stunt drivers To introduce the brand's most powerful midsize sedan ever,...