Deborah Joy Peter, Author at World Branding Forum

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Premium vodka brand, Cîroc, unveils latest luxury addition to a global collection of flavours, with the release of its French Vanilla offering. Cîroc has welcomed...

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Featured Marketing News

W Bellevue Gifts Modernity with a Plush Lakeside View

Deborah Joy Peter

August 11, 2017August 12, 2017

W Bellevue ushers in new era of design, with a modern interpretation of Pacific Northwest history converged with the city’s tech capital status. W Hotels...

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Featured Marketing News

Jamberry Polishes Portfolio with ColourCure Launch

Deborah Joy Peter

August 10, 2017August 10, 2017

Global nail care provider, Jamberry, has released a new gel manicure line that applies and removes with ease, while retaining shine quality. Jamberry has launched...

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Branding Featured News

Skechers Names Camila Cabello Face of Global Push

Deborah Joy Peter

August 9, 2017August 9, 2017

Skechers has appointed singer-songwriter, Camila Cabello, to front a global campaign promoting the brand’s women’s footwear collection. Skechers is partnering with recording artiste, Camila Cabello,...

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Featured Marketing News

Coach X Selena Gomez Collection Sees Release

Deborah Joy Peter

August 8, 2017August 8, 2017

Coach has introduced a new collection in partnership with Selena Gomez featuring the Selena Grace bag and other accessories. Coach has debuted a new collection in...

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Featured Marketing News

Krispy Kreme Sweetens Deal with Reese’s Peanut Butter

Deborah Joy Peter

August 7, 2017August 11, 2017

Krispy Kreme and Reese’s Peanut Butter have partnered to introduce a a new limited-edition treat at participating stores in the United States. Krispy Kreme has...

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Featured Marketing News

Royal Canin and Carrie Ann Inaba Do #Cat2VetDay

Deborah Joy Peter

August 4, 2017August 4, 2017

Royal Canin has partnered with the Founder of The Animal Project Foundation, Carrie Ann Inaba, for its #Cat2VetDay campaign activities. According to a recent survey...

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Featured Marketing News

Nutiva Adds Flavour with Two Fresh Releases

Deborah Joy Peter

August 3, 2017August 4, 2017

Nutiva has expanded its Organic Liquid Coconut Oils range with the introduction of two new additions that go on sale this month. Nutiva has...

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Featured Marketing News Videos

Estée Lauder Picks Misty Copeland for Modern Muse

Deborah Joy Peter

August 2, 2017August 3, 2017

Estée Lauder has launched a push around its Modern Muse portfolio, for which Misty Copeland has been named global spokesmodel. Estée Lauder has named principal...

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Featured Marketing News

Joseph Ribkoff Celebrates 60 Years in Global Fashion

Deborah Joy Peter

August 1, 2017August 1, 2017

Joseph Ribkoff has released a commemorative spring collection and is showcasing its latest styles as a tribute to the brand's diamond jubilee. Canadian women’s apparel...

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Featured Marketing News Videos

Breville Simplifies the Coffee Brew with Oracle Touch

Deborah Joy Peter

July 31, 2017August 17, 2017

Kitchen appliance giant, Breville, has launched an espresso machine called the Oracle Touch, which features touchscreen automation. Breville has introduced the Oracle Touch, an espresso...