Anisha Kapoor, Author at World Branding Forum

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Following a review of some of its agency relationships, Newell Brands has named WPP communications partner for its worldwide portfolio. Premier consumer goods company, Newell, has...

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Featured Marketing News

Hilton Garden Inn Opens on Hainan Island

Anisha Kapoor

December 28, 2018January 4, 2019

With the launch of a new property on Hainan Island, the Hilton Garden Inn brand extends its hospitality footprint and presence into Sanya. The Hilton...

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Featured Marketing News

Obagi Launches Clinical Collection on Sephora

Anisha Kapoor

December 27, 2018January 4, 2019

Obagi has rolled out the latest offerings from its Clinical collection on Sephora. The new products help with skin health issues and aging. Premium skincare brand, Obagi,...

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Campaigns Featured News

7-Eleven Welcomes 2019 with Beverage Special

Anisha Kapoor

December 24, 2018December 24, 2018

Convenience retailer, 7-Eleven, has launched a holiday promotion. Its brewed coffee and bottled water will be sold for 19 cents on 1 January. Convenience retailer,...

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Featured Marketing News

Hyatt Regency Bali Resurfaces Amidst Nature

Anisha Kapoor

December 21, 2018December 21, 2018

Previously Bali Hyatt, the Sanur-situated property has reopened under the label of Hyatt Regency Bali following a five-year makeover project. Bali Hyatt has relaunched as Hyatt...

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Featured Marketing News

Jenny Craig Shapes Push Around Real Stories

Anisha Kapoor

December 20, 2018December 20, 2018

Jenny Craig has unveiled its 2019 advertising campaign which features several members and weight loss experts with trues success stories. Jenny Craig has announced its...

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Featured Marketing News

Apple Leisure Group Grows Presence in Europe

Anisha Kapoor

December 19, 2018December 19, 2018

In line with its expansion plans for Europe, Apple Leisure Group has inked an agreement to acquire Alua Hotels & Resorts in Spain. Apple Leisure...

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Featured Marketing News Videos

Princess Cruises Celebrates Otis Redding Classic

Anisha Kapoor

December 18, 2018December 19, 2018

Princess Cruises has partnered with Playing for Change and the Otis Redding Foundation for the golden jubilee of (Sittin’ On) The Dock of the Bay....

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Campaigns Featured News

Taco Bell Satisfies Cravings with Great Value

Anisha Kapoor

December 14, 2018December 15, 2018

Unifying its offerings to offer loyal customers added value, Taco Bell has updated its menu and storytelling to surprise and delight fans. Taco Bell has...

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Featured Marketing News

Philip Stein Tees Off with Golf’s Paige Spiranac

Anisha Kapoor

December 13, 2018December 13, 2018

Wearables label, Philip Stein, has named golfing great, Paige Spiranac, ambassador of the brand to share its message and product benefits. Philip Stein has forged...

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Featured Marketing News

ToysRUs Canada Adds Wonder with Addo Play

Anisha Kapoor

December 12, 2018December 12, 2018

ToysRUs Canada and UK start-up, Addo Play, have forged a multi-year strategic supply deal to offer children new and innovative selections. ToysRUs Canada has inked...

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Featured Marketing News

Hyatt Regency Adds Charm to Seattle Cityscape

Anisha Kapoor

December 11, 2018December 12, 2018

The latest full-service hotel to arrive in Seattle is the third and newly opened Hyatt Regency location in the city's downtown area. Hyatt Regency has announced...