Advertising Archives | World Branding Forum

Virgin Media Launches #BeTheFastest with Usain Bolt

July 11, 2016July 11, 2016

The Virgin Media push is led by a spot which premiered recently during the Portugal versus Wales Euro 2016 semi-final match on ITV1. Virgin Media has...

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A+E Networks Inks EMEA Ad Sales Deal with IP Network

July 8, 2016July 8, 2016

A+E Networks will see new partners developed for its channels which reach over 80 million households across EMEA. A+E Networks has scored a strategic Ad...

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Hampton Inn by Hilton Takes the Stairs Approach

July 7, 2016July 7, 2016

The campaign by Hampton Inn by Hilton promotes health awareness by encouraging patrons to use the stairs instead of elevators and win. SilverBirch Hotels &...

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LG Partners with Mirriad for Europe Advertising Push

Deborah Joy Peter

July 7, 2016July 7, 2016

The LG deal will see Mirriad serve as innovative partner to support the existing partnerships with A+E Networks and RTL Group. LG has inked a...

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Honda Drives Hispanic Appeal with Ridgeline Push

July 6, 2016July 6, 2016

Designed to target its Hispanic audience, the effort launches the Honda Ridgeline’s sponsorship of the Campeón de Campeones broadcast. Honda is set to debut an...

Read Time:1 Minute, 27 Second

Unilever Japan Has CLEAR Plan for Headgear Warriors

July 5, 2016July 5, 2016

Unilever Japan has rolled out a campaign for CLEAR targeting men battling harsh scalp conditions brought on by extensive headgear use. Unilever Japan K.K. has...

Read Time:1 Minute, 21 Second

Mr Clean Flexes Millennial Muscle with New Jingle

July 4, 2016July 4, 2016

Mr Clean has upped its strum for a latest brand campaign featuring a series of Jingle spots for television created by Leo Burnett Canada. Procter...

Read Time:1 Minute, 16 Second

Paper Mate Inks #SpreadJoy Deal with Shawn Mendes

July 1, 2016July 1, 2016

As Paper Mate ambassador, Mendes will represent the brand’s Spread Joy, Not Smears push, which ties in with his upcoming World Tour. For the launch of...

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T-Systems Teases with First London Bus Campaign

June 29, 2016June 29, 2016

The T-Systems push entails the wrapping of five double-decker buses with a giant ‘teaser’ IP address meant to attract the city’s IT executives. Deutsche Telekom's...

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Hershey’s Adds Simone Biles to Hello from Home

June 28, 2016June 28, 2016

The campaign’s uniqueness is unveiled when the Team USA athletes’ open their Hershey’s Milk Chocolate Bars to find hellos from home. Hershey’s has launched its first...

Read Time:1 Minute, 16 Second

Uniqlo Takes On Florida with Walt Disney World Launch