Advertising Archives | World Branding Forum

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The new tagline by Dodge and SRT is to be integrated into all communications across multiple platforms and consumer touch points. America’s Dodge and performance...

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The Ritz-Carlton Unlocks Room No. 8 in London

Joshua Hughes

July 29, 2016July 29, 2016

Advertisements and video content from the Room No. 8 exercise by The Ritz-Carlton for London ran on the Vogue and GQ UK websites. The Ritz-Carlton...

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Y&R Guangzhou Lands China Southern Airlines

Joshua Hughes

July 28, 2016July 28, 2016

Y&R Guangzhou won the business on account of its business brilliant capacity for brand integration and planning and excellent expression. WPP-owned Y&R Guangzhou has been...

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Subway Takes the High Road with Fresh Water 4 All

Joshua Hughes

July 27, 2016July 27, 2016

Set up within a five-kilometre radius of a Coca-Cola EKOCENTRE, the Subway push aims to alleviate the shortage of clean drinking water. Subway has partnered with...

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Foot Locker Goes Back to School with James Harden

Joshua Hughes

July 26, 2016July 26, 2016

Spotlighting adidas apparel and Ultra Boosts, the short by Foot Locker features NBA star, James Harden, and the voice of Colin Farrell. New York based...

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H&M Launches For Every Victory with Caitlyn Jenner

Joshua Hughes

July 22, 2016July 22, 2016

The H&M advertising campaign, featuring Caitlyn Jenner, celebrates the power of sports and self-belief in transforming people’s lives. H&M has rolled out a commercial in...

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Citizen Clocks In with New Eco-Drive Campaign

Joshua Hughes

July 20, 2016July 20, 2016

The Citizen push features bold imagery and real people closely aligned with the marque in their passions, life choices, and work. Citizen Watch Company of...

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Honda Cruises into Summer with Now Is the Moment

Joshua Hughes

July 19, 2016July 19, 2016

Honda has begun its Summer Clearance with a campaign and six music-themed videos for the Accord, Civic, CR-V, Fit, and Odyssey. Honda has launched its Summer Clearance...

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Kia Drives American Hispanic Market with El Maestro Deal

Joshua Hughes

July 18, 2016July 18, 2016

In line with the continued sponsorship deal, the Kia line-up will includes urban passenger vehicle, Soul, and midsize sedan brand, Optima. Kia Motors America has...

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Sealy and Sears Surprise Homeowners with First Night

Joshua Hughes

July 15, 2016July 15, 2016

The Sealy push brings to life digital content which captures the heartfelt reactions from homeowners who have benefited from the programme. Global bedding provider, Sealy,...

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Gillette Heads to the Olympics with Perfect Isn’t Pretty

Joshua Hughes

July 14, 2016July 14, 2016

The new Gillette campaign includes a tie-up with singer-songwriter, Sia, and features the brand’s global roster of athlete ambassadors. Gillette has launched Perfect Isn’t Pretty,...

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Reebok Keeps it Real with Ronda Rousey’s #PerfectNever

Joshua Hughes

July 13, 2016July 13, 2016

#PerfectNever sees the athlete shatter the illusion of flawlessness to empower women and honour the brand’s focus on pushing boundaries. Elevating its Be More Human...