Advertising Archives | World Branding Forum

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Love Finds its Way in Sixt's Emotionally Touched Valentine's Ad Campaign Sixt Rent-a-Car, a luxury car rental service with more than 2,000 locations in over...

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Advertising Industry

Omnicom Group Names Global President and CEO of DDB Worldwide

Anisha Kapoor

February 8, 2018

Chuck Brymer Transitions to Chairman Role at Omnicom Omnicom Group President and CEO, John Wren, announced the appointment of Wendy Clark as President and CEO...

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Advertising Industry

ADFEST Announces Selected Fabulous Four Directors

Anisha Kapoor

February 7, 2018

Fabulous Four New Directors Will Premiere Short Films of Unique and Original Interpretation of ADFEST "Transform" Theme ADFEST today unveiled this year’s ‘Fabulous Four’ directors, who...

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Advertising Industry

Amazon Wins at the 2018 Kellogg School Super Bowl Ad Review

Anisha Kapoor

February 5, 2018

Kellogg School Review Used Strategic Academic Framework to Evaluate the Effectiveness of Super Bowl Spots Amazon was a big winner in strategic ad rankings with...

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Advertising Featured News

Toyota to Run Three Super Bowl Ads for the First Time

Joshua Hughes

February 2, 2018May 8, 2018

Lauren Woolstencroft Overcomes the Impossible in "Good Odds" in Toyota Primetime Super Bowl LII TV Spot Toyota is returning to the 2018 Super Bowl like...

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Advertising Campaigns Featured News

SodaStream Launches Creative Recruitment Campaign

Olivia Pearce

February 1, 2018

Game of Thrones Star, Thor Bjornsson aka "The Mountain" Teams Up with SodaStream in Recruitment Video SodaStream International today released a recruitment video campaign, "Join the...

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Advertising Featured Marketing News

Shutterstock Celebrates 1 Billion Licenses Sold

Joshua Hughes

February 1, 2018February 2, 2018

Achievement by Shutterstock Signifies Prominent Role of Visual Communications in Advertising, Marketing, and Film Industries Shutterstock, a global technology company offering a creative platform for...

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Advertising Industry Marketing

Meredith Appoints Steve Lacy and Tom Harty to Key Positions

Anisha Kapoor

February 1, 2018February 1, 2018

Strong, Experienced Management Team Positioned at Meredith to Lead Integration of Time Inc. Acquisition Meredith Corporation announced that its Board of Directors has elected Steve...

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Advertising Branding Industry Marketing

Essence Opens Offices in Bengaluru, Jakarta, Melbourne and Mumbai

Anisha Kapoor

February 1, 2018February 1, 2018

Essence, a global data and measurement-driven agency and part of GroupM, announced it has opened four new offices in Mumbai, Bengaluru, Jakarta and Melbourne, bringing...

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Advertising Featured News

Volvo Trucks Features World’s Largest Unboxing

Joshua Hughes

January 31, 2018

Newest Truck from Volvo Trucks North America Delivered in Record-Breaking Unboxing Video At the unofficial kick-off to 2018, Volvo Trucks shared its most recent viral...

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Advertising Featured News

PepsiCo Debuts Doritos Blaze and MTN DEW ICE Joint Ad

Joshua Hughes

January 31, 2018January 31, 2018

Star-Studded Joint Advertisement a First for PepsiCo Products Doritos Blaze and MTN DEW ICE, both products of PepsiCo, unveiled their joint advertisement that will air...

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Advertising Branding Featured News

M&M’S Spokescandy Becomes Human in Latest Ad

Olivia Pearce

January 30, 2018January 30, 2018

Iconic Red M&M'S Spokescandy Experiences Life as Danny DeVito The M&M'S Brand released its new Super Bowl commercial online in advance of its airing during...