Advertising Archives | World Branding Forum

Dodge Partners with Lego for Metamorphosis

January 3, 2019January 4, 2019

Dodge and Lego have rolled out a Speed Champions building set featuring the Challenger SRT Demon and a new marketing campaign. Dodge and the Lego...

Read Time:1 Minute, 3 Second

Planet Fitness Gets into the Smoove Groove

December 28, 2018December 28, 2018

Planet Fitness has teamed up with J.B. Smoove for a new ad campaign focused on driving membership and empowering people to get healthy. Planet Fitness has...

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Wisconsin Tourism Push Stars Donald Driver

December 21, 2018December 24, 2018

The Wisconsin Department of Tourism has teamed up with former Green Bay Packers athlete, Donald Driver, for a new marketing effort. The Wisconsin Department of Tourism has...

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Grey New York Names Bernardo Romero ECD

December 20, 2018December 20, 2018

Joining from Area 23, Bernardo Romero enters Grey New York as Executive Creative Director to serve in its health-related business. Grey New York has welcomed...

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Essence Takes on Media Duties for India’s Airtel

December 19, 2018December 19, 2018

Essence has been awarded the integrated media remit of Indian telco, Airtel, with the appointment set to take effect on 1 January 2019. Essence has...

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Grey London Fills Creative Chairman Role

December 14, 2018December 14, 2018

Grey London has hired former AMV BBDO London ECD, Adrian Rossi, as Creative Chairman. He reports to Worldwide CCO, John Patroulis. Worldwide CEO, Michael Houston,...

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Footaction Steps into Style with Guapdad 4000

December 13, 2018December 13, 2018

Footaction has teamed up with recording artiste, Guapdad 4000, for the latest installment of its #No1Way campaign just rolled out. Footaction has introduced the second...

Read Time:1 Minute, 11 Second

TBWA Names James Sowden Chief Strategist

December 12, 2018December 12, 2018

TBWA in New York has announced the entry of former BBH veteran, James Sowden, who joins TBWA\Chiat\Day as Chief Strategy Officer. TBWA has hired James Sowden...

Read Time:1 Minute, 13 Second

Foot Locker Takes Nike Home for the Holidays

December 5, 2018December 5, 2018

Foot Locker is collaborating with artistes and athletes from three US cities for the launch of the Home & Away sneaker collection from Nike. Foot Locker...

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AccorHotels to Tap Millions with Great Big Story

November 30, 2018November 30, 2018

AccorHotels partners with Great Big Story to introduce its premium travellers to the makers of fine architecture, art, music, and culture. AccorHotels has partnered with...

Read Time:1 Minute, 37 Second

Tim Hortons Tells True Stories of Real Canadians