The new American Icons installation will feature designers, talent, a digital festival on YouTube, experiential in-store events, and more. Macy’s has launched its American Icons...
For the #GetsMeStarted push, the brand has partnered with a line-up of five first-time Team USA Olympic and Paralympic athletes. Kellogg’s has launched its What...
In his role at Wunderman New York, he will head accounts including United Airlines, Coca-Cola, E*TRADE, and Isle of Capri. Wunderman has appointed Sami Thessman...
The Lions Health Innovation Hack will gather entrepreneurial minds to pioneer innovations that protect children from the effects of pollution. Lions Health has signed on...
The brand has created hundreds of proprietary PepsiMoji characters to support various themes including food, sports, travel, and music. Pepsi has expanded its global PepsiMoji...
The Sprite roll-out features a marketing campaign which includes radio, out-of-home, and digital content across the brand’s social channels. Coca-Cola’s Sprite has moved to reinstate...
The new CDM unites the offices of New York, Princeton, Montreal, London, Paris, Barcelona, Milan, and Sao Paulo under Barich's lead. Omnicom Health Group has welcomed...
The partnership between the artiste and Caress has led to her feature in a current campaign celebrating the Forever Collection line. Unilever-owned Caress has teamed...
The cross-platform effort has launched via TV and mobile. The 30-second Hennessy film debuted digitally with broadcast spots now live. Hennessy has premiered a new...