World Branding Forum

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Microsoft is introducing a new AI system that monitors all user activity on their computer. The system is designed to function like a "photographic memory,"...

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General Industry News Technology

What You Need to Know about the Latest Microsoft Investment in Malaysia

Nurul Rustam

May 7, 2024May 7, 2024

On May 2nd, CEO Satya Nadella announced that Microsoft is committing $2.2 billion over the next four years to Malaysia's emerging cloud and artificial intelligence...

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Advertising Branding General News

Estée Lauder and Microsoft Join Forces on AI-Powered Beauty Innovation Lab

Nurul Rustam

April 30, 2024April 30, 2024

The Estée Lauder Companies (ELC) and Microsoft Corp. have joined forces once more to establish an AI Innovation Lab. Utilising Microsoft's Azure OpenAI Service's generative...

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Featured General News

Microsoft Office’s major brand overhaul

Joshua Hughes

October 13, 2022October 13, 2022

Microsoft is making a major change to its Microsoft Office branding. After more than 30 years, Microsoft Office is being renamed “Microsoft 365” to mark...

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Featured General News

Microsoft’s new clothing line: Hardwear

Joshua Hughes

July 20, 2022July 19, 2022

Microsoft has launched its own clothing line. The tech giant had begun selling a range of clothing under the pun-tastic brand name Hardwear. And...

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Microsoft Announces No More Passwords

Joshua Hughes

September 17, 2021

The technology giant Microsoft made passwordless accounts available for business users of its products in March. The system is now being made available to all...

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Campaigns Featured News

Microsoft and Warner Bros. assembles an all-star team

Thomas Ng

December 16, 2020

Microsoft's teams Xbox with LeBron James, Bugs Bunny and the Looney Tunes Tune Squad to amplify coding education and create an arcade-style video game inspired...

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Shell and Microsoft form alliance to help address carbon emissions

Thomas Ng

September 25, 2020

Shell’s supply of renewable energy will help Microsoft deliver on its renewable energy supply goals and its broader ambition to be carbon negative by 2050...

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Standard Chartered Bank partners Microsoft to become a cloud-first bank

Thomas Ng

August 13, 2020

By being digital-first, Standard Chartered bank will be able to meet the demand for seamless banking virtually anytime, anywhere, and make banking more accessible to...

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Branding Featured News Technology

PepsiCo partners Microsoft to meet its rising consumer demand

Thomas Ng

July 28, 2020

The five-year partnership will accelerate PepsiCo’s ability to meet the rising demand for its food and beverages and drive new innovations across its operations and...

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Microsoft and John Hopkins Medicine announces five-year agreement

Thomas Ng

June 25, 2020

Microsoft Azure becomes the preferred cloud platform for Johns Hopkins inHealth precision medicine initiative Microsoft Corp. and Johns Hopkins Medicine (JHM) has announced a five-year...

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Featured General News Technology

Microsoft and Adaptive Biotechnologies launch ImmuneCODE database

Thomas Ng

June 16, 2020

Microsoft latest launch with Adaptive Biotechnologies share a population-wide immune response to the COVID-19 virus Adaptive Biotechnologies Corp. has launched ImmuneCODE with technology company, Microsoft...