World Branding Forum

Read Time:3 Minute, 23 Second

Budweiser PSA reminds America to check-in and say “whassup” to loved ones during quarantine Budweiser has unveiled a contemporary and timely version of its iconic...

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Branding Featured News

Shaq by Skechers Launches Basketball Footwear for Kids

Olivia Pearce

July 24, 2019

Skechers kids' collection makes it possible for kids to play basketball like Shaquille O'Neal While few can fill Shaquille O’Neal’s size 22 shoes, Skechers is...

Read Time:4 Minute, 25 Second

Advertising Featured News

Hyundai reveals its “Smaht Pahk” ad, a bettah way to pahk

Joshua Hughes

January 27, 2020

Hyundai ad stars Boston celebrities Chris Evans, John Krasinski, Rachel Dratch and David Ortiz Parking in a crowded city was “wicked hahd”…until now. Hyundai released...

Read Time:1 Minute, 39 Second

Branding Featured News

British Airways Sweetens American Travel Deal

Olivia Pearce

November 23, 2018November 23, 2018

British Airways and American Airlines are teaming up to offer travellers new routes from London to several cities across the United States. In tandem with...

Read Time:2 Minute, 27 Second

Campaigns Featured News

John Frieda Taps Camila Mendes in Empowering Hair Campaign

Olivia Pearce

April 12, 2018May 8, 2018

Riverdale Actress Joins John Frieda Hair Care in Building Community of Empowered Women Who Have Something to Say Camila Mendes, leading actress and style star,...

Read Time:3 Minute, 31 Second

Campaigns Featured News

AHF Presents Free World AIDS Day Concert for 30th Anniversary

Olivia Pearce

November 28, 2017June 13, 2023

AHF Presents Free World AIDS Day Concert on 1 December, 2017 Featuring Sheila E., Yandel and Becky G.; San Juan Mayor Carmen Yulin Cruz To...

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Featured Industry News

TBWA Boosts Gatorade Biz with Creative Promotions

Anisha Kapoor

July 22, 2016July 22, 2016

Renato Fernandez has been named ECD on the account, while Doug Menezes has been elevated to Creative Director at TBWA in LA. TBWA has introduced...

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Branding Campaigns Featured News Videos

British Airways Goes Alligator over Florida Deals

Olivia Pearce

May 31, 2016May 31, 2016

The ‘alligator’ was a creative promotional setup by British Airways featuring three models who had been painted on over five hours. British Airways customers flying...

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Advertising Featured Marketing News

British Airways Launches Holidays with World Sale

Deborah Joy Peter

December 25, 2015December 25, 2015

The promotion features discounts beginning with flights originating in Heathrow and Gatwick, and includes new overseas routes British Airways has launched its ‘World Sale’ marketing...