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Draper James Sells Majority Shares to Consortium Brand Partners
Draper James, the American clothing line founded by Oscar-winning actress Reese Witherspoon, has sold 70% of its stakes to Consortium Brand Partners. The sale lends...
ELLE partners BossBabe on a high impact campaign for women
ELLE promotes women's empowerment in the US and UK with its latest partnership with BossBabe
2020 marks the 75th anniversary of the brand ELLE. This...
Kohl’s Partners with Reed Krakoff for Premium Debut
Marrying fashion with function, the REED launch marks Kohl's first limited-edition line featuring handbags alongside spring apparel.
Kohl’s strategic partnership with premium designer, Reed Krakoff, has...
TBWA Elevates Niemcewicz to MD for Engage
She was previously Client Service and Relations lead, and headed growth and digital strategic vision for a key sports retail client
TBWA has promoted Lauren Niemcewicz to...
Kohl’s Heads to the Oscars with #AllTheGoodStuff
The digital campaign in play is set to feature the marque’s expansive product assortment across the home, beauty, and fashion categories
Kohl’s has signed on as...
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Joe Freshgoods’ Reveals ‘Belly’ Inspired New Balance 990v4 Collection
Joe Freshgoods has collaborated again with New Balance UK to unveil a new collection centered on the iconic New Balance 990v4 sneakers. The forthcoming...
