World Branding Forum

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Dettol lends its expertise to The Football Association to help the football community feel reassured on hygiene measures when returning to play and watch the...

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Campaigns Featured News

Vans presents “These Projects Are Ads For Creativity” campaign

Eliza Jane

March 3, 2021

Vans continue to celebrate the diversity of creativity itself and honour the talented individuals behind the work Vans, the global icon of creative expression, presents...

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Industry News

5WPR Launches Specialty Division for Gaming Public Relations

Anisha Kapoor

March 3, 2021

5WPR's creation of the new division will allow a focused and strategic approach to online gambling, casinos, lotto and sports betting clients 5W Public Relations...

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Advertising Campaigns Featured News

Corona sees Zoe Saldana living La Vida Mas Fina in its latest campaign

Olivia Pearce

March 2, 2021

Zoe Saldana joins Snoop Dogg and Bad Bunny in the latest spot from Corona's La Vida Mas Fina' campaign from MullenLowe LA Last fall, Snoop...

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Advertising Campaigns Featured News

TVS Motor Company captures the love of the scooter with Lowe Lintas

Joshua Hughes

March 2, 2021

Lowe Lintas' new film for the Scooty Pep+ Special edition by TVS Motors captures the love of the scooter across Tamil Nadu state TVS Motor...

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Campaigns Featured News

LEGO Group partners cultural creators to showcase children’s creativity

Olivia Pearce

March 1, 2021March 1, 2021

LEGO Group showcases children’s creativity and inspires them to 'Rebuild the World' Award-winning US perspective artist Alexa Meade has unveiled her latest work, a new...

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Advertising Campaigns Featured News

Dulux India reassures consumers about its commitment towards quality

Joshua Hughes

March 1, 2021

AkzoNobel and Mullen Lintas have rolled out a new campaign for Dulux in India, reassuring consumers about the brand’s commitment to quality AkzoNobel, the paints...

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Campaigns Featured News

Tommee Tippee aims to reverse societal stigmas around breastfeeding

Eliza Jane

March 1, 2021

Tommee Tippee celebrates the freedom of choice when it comes to feeding baby in an effort to reset the conversation to a more positive experience,...

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Campaigns Featured News

Peroni Libera 0.0% announces its multi-year partnership with Aston Martin

Olivia Pearce

February 26, 2021

The partnership launches the stylish and aspirational alcohol-free beer brand Peroni Libera 0.0% on a global scale The new partnership celebrates the global launch of...

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Design Featured News

Lexus Spain unveils the UX Art Car 2021, “Zen Garden,” by Clap Studio

Eliza Jane

February 25, 2021

“Zen Garden,” by Valencia’s Clap Studio, sees the entire bodywork of Lexus’ premium compact crossover covered in a pattern of thousands of paper petals An...

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Branding Featured News

Carlsberg Marston’s Brewing Company to trial glass bottles

Olivia Pearce

February 25, 2021

Carlsberg Marston’s Brewing Company to trial glass bottles with up to 90% lower carbon impact The partnership with glass bottle supplier, Encirc, allows Carlsberg Marston’s...

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Branding Featured News

Moët Hennessy announces its partnership with Shawn Jay-Z

Olivia Pearce

February 25, 2021

The partnership reflects a shared vision between Moët Hennessy and Shawn JAY-Z Carter for the future of this iconic Maison Moët Hennessy, a global brand...