World Branding Forum

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By 2022, Puma will source all of its cardboard and paper packagings from recycled or certified sources to ensure they are not derived from the...

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Campaigns Featured News

Tide partners with NASA to design first laundry detergent for space

Olivia Pearce

June 28, 2021

Tide partners with NASA in a Space Act Agreement to explore how to efficiently clean astronauts’ clothing in resource-constrained environments Tide has signed a Space...

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Campaigns Featured News

AXE and LOLA MullenLowe hijacks football with the Pride flag

Joshua Hughes

June 28, 2021

AXE and LOLA MullenLowe developed an AR lens to show support for Pride on and off the playing field Earlier this week UEFA made headlines...

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Campaigns Featured News

Nike articulates a new vision for global football in new campaign

Olivia Pearce

June 28, 2021

Nike's film focuses on empowering and uniting football players, helping them to realize their collective power to create a new version of the game Nike's...